Overview
Skills
Job Details
Job Title: Wordpress Architect
Location: Virginia Beach, VA
Duration: Permanent Full-time
Short Description for Internal Candidates |
We are looking for a WordPress Architect to lead the architecture and implementation of high-scale, performance-driven WordPress solutions across multiple brand websites. This role requires deep expertise in WordPress multisite architecture, Gutenberg block-based editing, caching/CDN strategies, and authoring workflows.
Description for Internal Candidates |
Key Responsibilities
Architect and lead multisite WordPress platforms optimized for scalability, performance, and maintainability.
Design and implement a modular, reusable theme architecture to support multiple brands under a single multisite umbrella.
Define and optimize performance benchmarks including page load speed, Core Web Vitals, and server response time.
Collaborate with Cloudflare/DevOps teams to resolve cache invalidation issues (e.g., metadata not refreshing) and implement smart caching strategies.
Build and extend Gutenberg blocks to enable intuitive content creation and cross-site publishing.
Integrate WordPress with third-party systems (CRM, analytics, APIs, forms, personalization engines).
Drive the migration of legacy systems into a unified WordPress multisite or headless architecture.
Champion coding standards, CI/CD pipelines, security practices, and deployment workflows.
Work closely with UI/UX, SEO, and content teams to ensure brand consistency and editorial efficiency.
Requirements
Expertise in PHP, WordPress Core, custom themes, and plugin development.
Strong experience with WordPress multisite and block editor (Gutenberg) customization.
Deep understanding of performance optimization: object caching, page caching, lazy loading, asset bundling.
Experience solving cache/CDN challenges (e.g., Cloudflare) and implementing cache-busting strategies.
Familiarity with REST APIs, GraphQL, and headless WordPress (e.g., Next.js, Gatsby).
Knowledge of hosting platforms like WP Engine, Kinsta, or AWS/CloudFront.
Comfortable working with CI/CD pipelines, Git workflows, and deployment automation.
Excellent communication and stakeholder collaboration skills.
Nice to Have
Experience with Contentful, Strapi, or transitioning from WordPress to headless CMS.
Familiarity with accessibility (WCAG) and SEO best practices at scale.
Experience supporting multi-language or geo-targeted content across regions or brands.