Marketing and Communications Manager

  • Arlington, VA
  • Posted 60+ days ago | Updated 1 day ago

Overview

On Site
Hybrid
Depends on Experience
Full Time
Unable to Provide Sponsorship

Skills

B2B
Google Analytics
Marketing
marketing communications
Figma
HubSpot
Creative Suite

Job Details

We are looking for an experienced and skilled B2B high-tech marketer who will drive all marketing activities for a fast-growing entrepreneurial company. DeepSig develops next-gen AI software products for the wireless telecommunications industry, and government defense and security organizations. Our customers span the globe, and our partners are blue chip companies so our marketing must fit side-by-side with companies many times our size. Does marketing advanced AI technology sound interesting?

You will carry out the marketing and communications activities targeted to distinct personas and customer segments. You will work closely with our BD and product teams to understand, articulate, and present compelling product value through marketing content and campaigns. A learning curve to our specific technologies and solutions should be expected. Your initiative to learn our business, solutions and our customers will be a key performance measure.

You should be passionate about marketing, well organized and take great pride in your work. In this role you will be responsible for creating compelling, segment specific campaigns, prepare sales & marketing collateral, and coordinate US and international trade-show events. You will work with industry partners and alliance groups to jointly promote our common objectives.

What You Will Do

  • Execute marketing activities across diverse product markets through our website content, social media presence, online marketing, and industry press channels.

  • Prepare high quality marketing work product such as website content, blogs, social media posts, press releases, and marketing collateral, ensuring consistency with the brand voice and messaging.

  • Emphasis on maintaining high-impact website content and increasing high-value site traffic leading to customer engagements.

  • Collaborate with external partners and alliance groups for co-marketing activities that promote DeepSig messages and shared objectives.

  • Perform marketing internal operations such as managing marketing calendars, campaign updates and SEO reports, and maintaining marketing files and documents.

  • Keep up with industry trends, marketing best practices, new technologies, and contribute ideas for innovation and improvement within the company.

  • Manage the planning and execution of industry events, trade shows, webinars, and other marketing events, including logistics coordination, third party management, collateral preparation, budget tracking and post-event follow-up.

Requirements

  • Bachelor’s degree in marketing, communications, public relations or other related field.

  • Minimum of 4 years of relevant work experience (technology product/solutions marketing, or similar). Telecommunications industry experience is a plus.

  • Experience with marketing products to a highly technical audience

  • The ability to efficiently initiate and complete multiple projects and own them from start to finish.

  • The ability to clearly articulate the value of our product solutions to our customers in terms of their unique needs.

  • Best marketing communications practices and customer curiosity that translate to clear messaging and effective delivery

  • Have exceptional professional writing, communication skills and a creative visual style.

  • Proficiency in website and graphics tools, e.g., Adobe Creative Suite, Figma, WordPress.

  • SEO tools skills with Google Analytics and HubSpot CRM.

 

WORKING AT DEEPSIG

DeepSig is growing its technical team while cultivating a collaborative, agile, and fun small-team culture. We value creativity, knowledge sharing, and employee growth, and we encourage participation in scientific publications, conferences, and open-source software. We offer competitive salaries and benefits, an employee stock option grant program, an environment where we are excited to be transforming and disrupting how signal processing is done with AI/ML, a welcoming and inclusive environment, a flexible schedule, and a great work / life balance.

 

About DeepSig, Inc.