Copywriter

Job Title: Copywriter

Duration: 3 months with possible extension

Location: Reynoldsburg, Ohio (Hybrid)

ROLES & RESPONSIBILITIES:

• Writes and edits concise, compelling copy that drives engagement with the Social Customer, including:
• Writes captions for daily content minimum of 14 stories per week across brand platforms (Facebook, Instagram, TikTok, x, Threads, YouTube, Pinterest)
• Influences copy for Facebook & Instagram Stories
• Helps support posting to Threads
• Writes script copy for live events
• Supports in-the-moment engagement with fans & social media influencers
• Maintains brand voice & helps define voice & tone for customer care teams
• Translates marketing messages to match the social media landscape & the voice of the customer
• Patterns the landscape for trending, relevant content inspiration & applies learnings appropriately to drive innovation for the brand across social channels
• Studies & experiments with product across all categories, fragrances & forms to support product storytelling & customer education within the Social space
• Partners with Brand Strategy, Organic Social, designers and analytics to bring social-related copy to life.
• Uses brand positioning and content strategy to tell engaging and trend-relevant stories.
• Collaborates to ensure all messages align closely with and complement the seasonal and overall strategy to support consistent brand positioning.Meets ongoing deadlines.
• Presents concepts and finalized projects to Organic Social team and Brand Strategy leadership

No travel required

QUALIFICATIONS

• Bachelor's Degree in Communications, Marketing, Journalism or related field
• 3 5 years of professional writing experience with a portfolio dedicated to concise communication and inspiring storytelling
• Excellent knowledge of best practices for Social Media is a must
• Retail, fashion, beauty and/or journalism experience preferred
• Highly organized, attentive to detail and able to meet multiple fast-paced deadlines.
• Ability to multitask and project manage key business priorities in a fast-paced environment
• Strong team player and positive, proactive attitude with great interpersonal skills; ability to brief senior leaders, foster relationships with cross-functional teams, and be solid partner and collaborator with immediate team members
• Ability to think innovatively and creatively and change course if necessary, to achieve desired results
• Results oriented, must be willing to take ownership of all assigned responsibilities and adhere to deadlines
• Proficient in MAC, Word, Keynote/Powerpoint and Excel