Cross Vehicle Marketing Manager - Ford Pro


On Site
Full Time


Attention to detail
Product marketing
User experience
Cost reduction
Business marketing
Organizational skills
Business acumen
Pure Data
Value engineering

Job Details

Job Description

We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves?

Ford Pro is a new global business within Ford committed to commercial customer productivity. Ford Pro delivers a work-ready suite of vehicles, accessories and services for virtually every vocation, backed by technology and engineered for uptime. A true one-stop shop, we offer a full portfolio of electrified and internal combustion vehicles designed to integrate seamlessly with the Ford Pro ecosystem, helping customers' businesses thrive today and into the new era of electrification.

In this position...

Cross Vehicle Product Marketing Lead for Ford Pro's predominantly commercial vehicle portfolio.

Ford Pro's customer base has significant consideration of uniformity within their fleets - business buy 1-100+ vehicles per year, across many segments and even across OEMs. To this end, the customer expectation of the vehicle content, functionality, services, even appearance are of a higher order importance. Uniformity and consistentency throughout the porftfolio has the benefit of simplifying the user experience, and also simplifying our internal PD workload. This role is at that intersection - identifying content which should be decided holistically - and being the voice to carry that signal throughout the company.

What you'll do...
  • Lead Pro efforts to prioritize holistic content across the commercial vehicle portfolio
  • Lead Interface with internal Ford teams as the voice of holistic prioritization - tech, program, internal product marketing, etc.
  • Input to be provided includes prioritization of product configurations, battery pack lineup, high want fleet features/fleet only options, optimization of offering strategy for commercial (including tech stack, DAT, IVI, connected & charging services, etc.), analysis of complexity and cost reduction implications
  • Working with wider product marketing and pricing teams, provide guidance on commercial-specific volume, revenue, mix analysis for each key program milestone and market equation
  • Lead efforts to identify communized customer needs; and push those into the system across programs
  • Areas include vehicle content (ADAS, tech, displays, controls etc.) and also support role towards future services car parc growth (elec arch etc.)
  • Predominantly a forward model role, but will also be responsible for now time frame issues that arise

You'll have...
  • Bachelors degree in business, marketing, or related field required
  • 8+ years of product or marketing experience
  • 2+ years of experience working with engineering or technical requirements for vehicle content
  • 2+ years of demonstrated leadership experience through influencing and collaboration across functions. Proven ability to interface effectively with senior management and external partners and customers

Even better, you may have...
  • Exceptional communication skills and strong storytelling abilities to make the case for our NA commercial customer needs (particularly in discussions with European team)
  • Broad bandwidth to accommodate various cross functional points of view
  • Have a large network within PD & strategy community
  • Proficiency in Ford systems including MOCA, EIS, EDB, Polk helpful
  • Self-motivated and curious
  • Strong organizational skills are a must
  • Understanding of GPDS milestones
  • Persistent attention to detail
  • Extraordinary teamwork and collaborative behaviors
  • Overall business acumen and ability to develop innovative strategic and tactical marketing actions
  • Process-oriented mindset with an eye for potential efficiencies

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:
  • Immediate medical, dental, and prescription drug coverage
  • Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Vehicle discount program for employees and family members, and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year's Day
  • Paid time off and the option to purchase additional vacation time.

For a detailed look at our benefits, click here: Please see our Company Profile.

This position is a leadership level 6.

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-.



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