Seeking a digital marketing coordinator for a client located in Washington D, C. The digital marketing coordinator will be responsible for digital camapigns, social media, marketing collateral
Proactively manage social media platforms (i.e. Twitter, LinkedIn, Facebook, YouTube, Instagram) to ensure a steady stream of relevant, compelling, and engaging content, and work with country teams to optimize and leverage their own social media platforms.
Monitor key influencers, as well as relevant media output generally, to identify engagement opportunities.
Ensure that social media content includes compelling visual elements (photos, videos, graphics).
Utilize analytical and tracking tools to guide dissemination strategies and report on results/metrics.
Collaborate closely with communications and program staff on digital campaign strategies, report/activity launches, events, etc.
Coordinate with partner and ally organizations to help amplify their messages and digital reach.
Advise on the use of Facebook ads and other boosting tools to expand visibility/reach.
Track media mentions and maintain a database of media and other influencer contacts.
Experience with social monitoring/listening
Experience managing multiple digital media platforms to ensure steady, high-quality content streams.
Experience conceiving and implementing digital communications strategies, preferably in an international context.Social Media, Corporate Social Media, Social Media Advertising, Social Media Campaigns, Social Media Channels, Social Media Content, Social Media Graphics, Social Media Initiatives, Social Media Strategy, Social Media Tools, Social Media Trends
Demonstrated experience using social media tracking and analytical tools to guide engagement strategies and report on results. Strong writing skills, particularly an ability to write clean, engaging content under tight deadlines.