Digital Marketing Specialist

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The Creative Group
CRM, Director, Metrics, Quality Assurance, Testing
C2H Independent, Contract Independent, Contract W2, C2H W2
Depends On Experience
Work from home not available Travel not required

Job Description


One of TCG top clients is looking for a Digital Marketing Email Specialist. The ideal candidate will be a talented, driven, multitasking marketer, experienced in driving successful digital campaigns with an international reach, who blends email expertise with an analytical mind and a demonstrated interest in foreign policy and global affairs.

Must have a digital marketing background who has successfully designed, executed, maintained, and optimized all types of brand marketing campaigns. The Specialist will work with the Director of Digital Communications and Marketing to create and execute campaigns to drive key metrics, including event registrations, subscriptions, attendance, conversions, lead generation and fundraising activity on the Client-s email communications and digital properties.

Responsible for:

* Manage day-to-day email marketing campaign execution, including planning, targeting, set-up, testing, execution, reporting, and optimization.

1. Execute various email campaigns, including the template designs and calls-to-action.

2. Provide quality assurance for the different versions of the email campaign, including rendering testing.

3. Optimize emails for deliverability, mobile rendering, open rates, etc.

4. Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.).

* Manage and administer the client-s CRM/email marketing system, Every Action, providing technical support, training, and consultation to staff users on a variety of email, social, event, product and fundraising marketing campaigns. Keep up-to-date on new developments with the system; administer user accounts.

* Collaborate with program stakeholders to create and execute dynamic email, social, event, product, and fundraising marketing campaigns.Email Campaigns, Email Marketing, Email Newsletter, Email Marketing Platform, Email Design


Company Information

The Creative Group is a leader among creative and marketing staffing agencies. We specialize in connecting talented, creative professionals with companies looking to hire interactive, design, marketing, advertising and public relations talent. As the creative, and design staffing division of Robert Half, we offer flexible solutions to meet companies' project, contract-to-hire and full-time employment needs. Through our parent company, we also have the resources to support organizations' temporary and full-time staffing needs in the areas of technology, accounting, finance, administrative and legal. The Creative Group is a creative and design staffing agency that is well-connected to the communities we serve. We have built valuable relationships with the top industry organizations, including AIGA, HOW Magazine, Graphic Design USA and The American Advertising Federation (AAF). We also have an exclusive relationship with The Wall Street Journal. For this reason, working with The Creative Group gives companies and individual professionals a unique advantage over other creative and marketing staffing agencies. With creative and design staffing agencies located in major markets across the United States and Canada, The Creative Group is proud to serve as a respected community partner in the cities where we live and work.
Dice Id : 10466845
Position Id : 04510-0011088919

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