Alliance Marketing Manager

Strategic alliance, Integrated marketing, Product management, Return on investment, Sales, Marketing strategy, Sales enablement, Marketing automation
Contract W2, Contract Independent, Contract Corp-To-Corp, 8 Months
Depends on Experience
Work from home available Travel required to 25%.

Job Description

Our Client is looking for a Partner Marketing all-star to support a growing partner marketing team. Key to success in this global role is an ability to hit the ground running, consistently working with teams across the company to help plan, prepare and execute marketing programs, campaigns, events, and communications to, with, through and for our partners. The ideal candidate is self-motivated, flexible and possesses the skills required to manage multiple tasks at one time. You must be a highly effective communicator with an eye for detail while thriving in a fast paced environment that relies on teamwork. Successful candidates will also be comfortable with changing priorities, responsibilities and diving deep into analysis of metrics for data driven decisions.

Contractor - Alliance Marketing Manager

Location Anywhere in USA (Ideal (but not required) Denver, Dallas, San Francisco, San Jose, Raleigh, Salt Lake City)

Job Type: Contract from November 2019- July 2020 (Possibilities of extension or Full-Time)

Responsibilities:


  • Lead and Do: lead marketing efforts directly supporting multiple key strategic alliances. You will
    help create and support the marketing strategy for various partners working with the Global
    Strategic Alliance Marketing Lead, to reach marketing goals aligned to the business objectives
    and targets of the Global Strategic Alliances organization. You will be an important point of
    contact for the Alliances sales team globally and for North America.

  • Relationships: develop and maintain relationships with key partners, alliance directors and
    internal stakeholders to help further the relationship and joint marketing opportunities.

  • Execute multi-channel, multi-partner programs: work with various internal groups and partner
    teams to build integrated marketing plans. This fast-paced, high-growth environment will
    require you to prioritize effectively, and balance a sizeable workload while not losing site of
    tactical execution requirements.

  • Outcomes and Reporting: set, track and report progress around KPIs and ROI metrics, including
    regular read outs on the performance of partner marketing programs. Conduct quarterly
    marketing reviews (QMRs) with key alliance executive (internal and partner) to review
    success/progress, identify gaps and maintain executive alignment and support.

  • Communication: work with the partner communications and internal field enablement
    teams to communicate to partners, sales and other internal company audiences. Dynamic and
    engaging content, presentations and conversations are a must.

  • Global: build plans and programs with global scale in mind. You will regularly work with the
    global teams.

Specific Responsibilities Include:


  • Develop annual and six-month comprehensive marketing plans and incorporate specific
    geography plans into the overall strategic partner marketing plan for specific alliance partners
    Collaborate cross-functionally with corporate & product marketing, partner programs and
    operations, vertical and industry marketing, finance, product management, PR/AR, industry
    events, sales enablement, business/corporate development and sales to guide the execution of
    alliance marketing and awareness programs on a worldwide level
    To-Partner communications. Working closely with Global Partner Communications to create and
    deliver targeted communications to our Partner+ ecosystem, as well as internal
    communications to sales and marketing teams
    Perform other duties and projects as assigned

The required skill set includes:

  • 5 years of relevant marketing experience with alliance and/or partner marketing and
    communications experience a requirement.
    Proven experience and expertise working with organizations such as Independent Software
    Vendors (ISVs), Managed Service Providers (MSPs), Systems Integrators (SIs)
    Experience with Dreamweaver or similar HTML editing tool a plus
    Experience utilizing marketing automation platforms to deliver communications
    Strong communication (written and verbal), reporting and presentation skills
    Ability to work in a highly cross-functional environment to drive outcomes based plans,
    programs and execution
    Understanding of a broad range of marketing activities, disciplines, and tactics, including field
    marketing, digital marketing, and industry events
    Demonstrated revenue impact of partnerships and programs
    Highly motivated, self-starter that can build and launch programs and communications within
    budget and effectively manage multiple timelines
    Ability to travel - less than 20 percent
    Those authorized to work in the United States without sponsorship are encouraged to apply., working visa, or Those authorized to work in the United States without sponsorship are encouraged to apply.

WE ARE AN EQUAL OPPORTUNITY EMPLOYER

Dice Id : RTX1714f1
Position Id : AM_SP_SJ
Originally Posted : 3 weeks ago
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