Product Analyst (Adobe Analytics or Google Analytics)

Product Analyst, Adobe Analytics, Google Analytics, SQL, SAS, Tableau
Contract W2, Contract Independent, Contract Corp-To-Corp
Depends on Experience
Work from home not available Travel not required

Job Description

Company Profile:

As the fastest growing part of our business, we achieving record sales and broadening our workforce. With offices in New York and San Francisco, We are the best of all worlds. The entrepreneurial thinking of a Web business complements the stability and support of a national brand. Creativity and ingenuity partner with business acumen and tech savvy to build a unique business poised for continued growth. Employees have long term opportunities and are encouraged to utilize their Supervisors and Human Resources for cross-functional movement to further their careers. We are committed to giving back to the community by partnering with local charitable organizations. By skillfully combining the power of the Internet with the best in retailing and reaching new heights.

Overview:

The Analytics Team enables and empowers the organization with analytic insight to support planning, tactical execution and optimization of the customer experience. The Product Analyst is responsible for supporting the Product Management, User Experience, & Technology teams with reporting and analysis. This position is instrumental in developing and delivering business intelligence and presenting actionable reporting and analysis to support decision makers. This analyst supports A/B and multivariate testing programs by designing and analyzing experiments in collaboration with both internal clients such as Marketing and Merchandising as well as technology partners. You need to be able to multi-task through stages of multiple projects and be able to deliver quality insights and impactful recommendations on a regular basis to drive business decisions and business growth.

Key responsibilities:

  • Support Product Management, User Experience, & Technology teams in identifying opportunities for improved site functionality and site monetization.
  • Develop measurement plans and KPIs to gauge success of new enhancements and experiments on the site
  • Partner with Marketing and Customer Insights to provide a customer lens to web and mobile app project analysis and insights.
  • Design experiments, review and validate test data, conduct analysis, and report results to measure impact of functionality enhancements to site metrics such as traffic and conversion.
  • Communicate test results, insights and actionable recommendations.
  • Provide project hind-sighting, partner with Product Management and Finance to provide metrics input and assist with quantifying sales drivers from technology enhancements.
  • Work with Marketing Systems to identify reporting requirements for new site functionality and help create specifications for technology teams to implement correct analytics code.
  • Utilize analytics tools to answer business questions and report findings to key decision makers.
  • Produce ad hoc analysis requested by internal customer teams.
  • Develop and publish reports and dashboards for internal customers.
  • Fully understand and apply capabilities of digital analytics tool to meet business objectives.
  • Partner with technology teams to leverage in house & 3rd party analytic tools.
  • Help manage and document web analytics projects.
  • Support and train internal users on digital analytics tool.
  • Stay current on trends and best practices in digital analytics and e-commerce.

Skills Summary:

The ideal candidate must:

  • Have experience in e-commerce within mobile web, mobile app, and/or website platforms.
  • Have strong analytic skills and the ability to learn new concepts and software applications quickly and efficiently.
  • Possess strong organizational and time management skills, with attention to detail.
  • Be a highly motivated self-starter. Candidate must be comfortable working independently to achieve a successful result with minimal guidance.
  • Possess excellent interpersonal skills and ability to work collaboratively with internal customers across the organization.
  • Have strong verbal and written communication skills and be comfortable presenting in front of a group.
  • Be proficient in Microsoft Word, Excel and PowerPoint.
  • Strong hands on experience extracting data from multiple sources through SQL.
  • Confidently handle multiple projects simultaneously and under tight deadlines.
  • Have inclination and ability to solve complex problems.

Experience:

  • BA/BS from a top 4-year program.
  • Degree in Mathematics, Statistics, Business, Economics or other quantitative field preferred.
  • 1-2 years of experience with reporting and data analysis.
  • 1-2 years of experience with website report development and site instrumentation using digital analytics vendor (Adobe Analytics, Google Analytics, Localytics, App Analytics Attribution, etc).
  • Experience using data to develop business insights and recommendations.
  • Experience with SQL required, Python, R, and data visualization tools such as Tableau are a plus.
  • Familiarity with one or more of the following: SQL, SAS, Adobe Analytics, Tableau
  • Experience using data to develop business insights and recommendations.
Dice Id : 10494547
Position Id : 6260779
Originally Posted : 1 month ago
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