•San Jose, California, USA
Location : San Jose Employment Type : Regular Job Code : R7959A Apply to this job Share this listing: Responsibilities TikTok's advertising business is built on leveraging external signals to create features and labels that train personalized ad models. As signal loss becomes a growing challenge in online advertising, our Ads Identity and Attribution team is at the forefront of addressing this shift. We focus on identity matching (deriving user identification from signals) and ad attribut