Marketing Automation Specialist (Email)

  • Posted 12 hours ago | Updated moments ago

Overview

Remote
$35 - $45 per hour
Contract - W2

Skills

Marketing Automation Specialist (Email)

Job Details



Job Description



  • Build and support the execution of marketing campaigns, including campaign flow builds, email creation, outbound landing page creation and form creations.

  • Ensure responsive email, landing page, and form designs meet Gallagher brand standards and are cross-browser and cross-device compatible.

  • Build and execute test strategies, including A/B multi-variant testing, to optimize campaign performance.

  • Report on critical email and marketing automation campaign metrics.

  • Serve as a Subject Matter Expert on marketing automation best practices, including campaign execution, email and landing page creation, and email deliverability.

  • Stay updated on email and marketing automation best practices and capabilities.


Qualifications/Skills



  • 3+ years of digital marketing experience with expertise in Salesforce Marketing Cloud or similar platforms. Certifications in Salesforce Marketing Cloud preferred.

  • Advanced HTML/CSS knowledge and skills in building responsive emails and landing pages.

  • Strong marketing automation experience with familarity of CRM systems, such as Salesforce

  • Bachelor's Degree required or equivalent combination of experience and education.

  • Excellent communication skills: written, verbal, presentation.

  • Ability to work collaboratively and independently in a fast-paced environment.




About Korn Ferry


Korn Ferry unleashes potential in people, teams, and organizations. We work with our clients to design optimal organization structures, roles, and responsibilities. We help them hire the right people and advise them on how to reward and motivate their workforce while developing professionals as they navigate and advance their careers. To learn more, please visit Korn Ferry at ;/span>

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About Korn Ferry