Overview
Skills
Job Details
Job Title: Senior Product Marketing Manager
Location: San Jose, California
Duration: Fulltime/Permanent position
Responsibilities
Define strategic direction of BLDC Motor Drive ICs
Build and maintain relationships with ecosystem MCU partners
Drive product introduction at lead customers, build relationships and define strategy to grow accounts
Work closely with applications & sales to define needed collateral that allows the field and customer base to easily understand our portfolio and associated features and benefits
Maintain product portfolio (product lifecycle management) including special emphasis on value pricing and gross margin management
Manage large scale customers on key projects
Visit customers to collect market and competitive information
Responsible for the analysis of market development, technical trends and competitive environment
Manage information flow with regard to technical and commercial questions between R&D and Marketing
Create and maintain presentation materials for the entire scope of the products
Manage forecast planning and reporting
Competencies
Strong market knowledge of the motor drive ICs
Knowledge of BLDC topology, SW algorithms and HW (IPM and HB topology) is essential
Ability to evangelize both internally and externally with an entrepreneurial can-do mindset
Frequent travels to International and domestic customers/ trade-shows
Ability to reason through complex scenarios and translate it into business-oriented value propositions