Overview
Skills
Job Details
Job Title Technical Lead - Marketing IT (MarTech)
Location Dublin, California (Onsite)
Duration long term
W2 Role
Job Description
The Technical Lead will be responsible for guiding developers, coordinating with vendors/SIs, and ensuring high-quality delivery of solutions across CRM/CDP, Loyalty, ESP, Consent Management, Customer Experience, Marketing and Customer Data Analytics, and AI/GenAI initiatives.
This key resource will serve as the bridge between architecture and execution, ensuring that designs are translated into scalable, secure, and maintainable solutions.
Key Responsibilities:
Technical Leadership
- Lead the technical implementation of CRM/CDP, Loyalty, ESP, Consent, and Analytics platforms.
- Translate solution architecture and design documents into actionable technical tasks for development teams.
- Review code, configuration, integration workflows, and data pipelines to ensure quality and compliance with standards.
Development & Integration
- Guide the development of APIs, microservices, and ETL/ELT pipelines (Snowflake and MarTech integrations).
- Oversee configuration and customization of CRM, Loyalty, and ESP platforms.
- Support development of customer portal and mobile app integrations (identity, loyalty, personalization).
- Ensure seamless integration between retail systems, POS, marketing and analytics platforms.
Vendor & Team Coordination
- Work closely with vendor technical teams and SI partners, reviewing deliverables and resolving issues.
- Mentor internal developers and offshore teams to build technical capability.
- Act as the primary technical escalation point during delivery.
Operational Excellence
- Support the setup of DevOps pipelines, CI/CD, and environment management.
- Ensure monitoring, logging, and observability are embedded in delivered solutions.
- Drive adherence to data security, compliance (GDPR/CCPA), and enterprise IT standards.
Continuous Improvement
- Identify opportunities for automation, optimization, and innovation.
- Contribute to reusable frameworks, integration templates, and best practices.
- Evaluate new technologies, tools, and methods for relevance to MarTech delivery.
Qualifications:
Education
- Bachelor's degree in Computer Science, Information Systems, Engineering, or related field required.
Experience:
- 8+ years of IT experience, with at least 4+ years in technical leadership roles.
- Strong hands-on experience in CRM/CDP, Loyalty, ESP, and Consent Management platforms.
- Proven track record in data integration, API development, and Snowflake-based analytics solutions.
- Experience leading global development teams and managing vendor deliverables.
- Retail experience strongly preferred.
Skills & Competencies:
- Expertise in integration technologies (REST APIs, GraphQL, middleware, ETL/ELT).
- Proficiency in data modeling, SQL, and Snowflake or similar cloud data platforms.
- Strong understanding of DevOps, CI/CD pipelines, and cloud-native development (ex - Azure).
- Solid knowledge of data privacy, security, and consent management principles.
- Strong problem-solving skills, attention to detail, and ability to lead technical discussions.
- Excellent communication and mentoring skills.
Certifications (preferred)
- Loyalty Platforms.
- Snowflake or equivalent data engineering certifications.
- Azure or equivalent cloud platform certifications.
- Privacy-related certifications are a plus.
- Scrum/Agile certifications are a plus.
Requirements added by the job poster
- Bachelor's Degree
- 4+ years of work experience with Snowflake Cloud
- 5+ years of work experience with Microsoft Azure
- No need for visa sponsorship
Akshit Sisonia - Sr. Technical Recruiter
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