Group Data Science Manager

Job Description

This role is based remotely but if you live within a 50-mile radius of an office [Atlanta, Austin, Detroit, Warren, or Mountain View], you are expected to report to that location three times a week, at minimum.

The Role

The Group Data Science Manager in Marketing Applied Sciences, Insights & Data Democratization (MINDD) will lead a high-performing team of data scientists focused on answering the most critical business questions across Digital Web, Owned Media, Paid Media, and Earned Media. This role will center on consumer journey analytics, attribution, CRM measurement, and cross-channel media optimization.

This leader will shape how GM understands the digital consumer journey, from early engagement behaviors through conversion, by delivering data science solutions that drive real-time marketing decisions and long-term strategy. The ideal candidate is a strategic thinker with deep technical expertise, proven leadership skills, and the ability to translate complex data into insights that inform executives and cross-functional stakeholders.

LEVEL EXPECTATIONS:

• A leader of a team with members who possess diverse skill sets and have similar overall objectives. Typically leads other individual contributors and at times leads other people leaders.

EXPERTISE

• Has advanced knowledge and broad experience in the areas led, with the ability to identify and leverage experts in different specialized fields.
• Often owns a distinct business area within the function. Serves as a resource to their team for technical expertise, interaction with other teams and departments, and company policies and processes. Guides direct reports and their teams on scoping out complex problems and developing creative and innovative solutions to the issues.
• Drives change and develops new policies and processes in support of functional and company strategies.
• Exercises independent judgement and influence on key technical decisions within their area(s). Develops operational plans and establishes objectives for the team, allocates resources and delegates assignments.
• Deep knowledge of digital and media analytics, attribution modeling, CRM measurement, and cross-channel consumer journey analysis.
• Proven ability to scope complex business problems and design innovative data science solutions.
• Skilled in building scalable frameworks that connect marketing investments to engagement and sales outcomes.
• Ability to influence measurement strategy, operational processes, and marketing decision-making across GM.

COMPLEXITY

• Translates strategies into clear direction for their team. Reprioritizing and reallocating resources as appropriate based on changing business needs. Offers direction to subordinates in accordance with established company policies.
• Enforces company policies that directly impact subordinate employees. Resolves competing demands, sensitive situations, and conflicts within their organization and/or with other teams.
• Develops plans for people resources and ensures that team members are continuing to grow their skills and competencies. Has continued career discussions with their team and knows where to allocate resources based on unique strengths of everyone on the team.
• Regularly engages with subordinate supervisors, customers, and/or professionals in the same functional peer group to address issues spanning multiple sections and units. Demonstrates effective communication skills in conveying results and recommendations across different disciplines.
• Expertly adapts communication style and uses persuasion - and occasionally negotiation - to convince others to accept new ideas, approaches, concepts, or practices. Navigates situations where differing opinions, past practices, or experiences may significantly hinder agreement.

SCOPE AND IMPACT

• Shapes the data science vision for marketing effectiveness across Digital Web, Owned, Paid, and Earned Media.
• Drives strategy and implementation of large projects impacting multiple departments.
• Is accountable for workforce planning, operational and often financial decisions in the area managed.
• Sets objectives and owns the delivery of metrics and Key Performance Indicators that have direct impact on the achievement of the results in the job area, have measurable contribution into functional results and align with the GM strategic priorities.
• Champions change management and role models GM's behaviors necessary to maintain a productive team without inhibiting individuality and personal diversity. Influences others within and/or outside the organization that are skeptical or unwilling to accept new concepts, practices, and approaches.
• Builds a team with the optimal mix of talent and experience. Makes internal and external staffing decisions, supports, and guides individual development of direct reports and their teams, drives performance.

What You'll Do

• Lead and manage a team of data scientists, providing guidance, coaching, and mentorship to ensure successful project delivery and professional growth.
• Lead and oversee the design and execution of experiment design and measurement solutions from ideation to implementation, ensuring they meet quality, scope, and timeline objectives.
• Collaborate across the Marketing Applied Sciences team, along with business stakeholders, to identify, frame, develop, and execute high-impact experiments and broader data science projects successfully.
• Stay up to date on industry trends and advancements in data science and AI/ML to drive innovation within the team.
• Foster a culture of collaboration, experimentation, continuous learning, and knowledge sharing within the data science team and broader community.
• Manage and allocate team resources effectively to support project needs and team growth.

Your Skills & Abilities (Required Qualifications)

• 7+ years of experience in data science or advanced analytics, with significant focus on digital and media measurement.
• 2+ years of people leadership, with proven ability to manage and grow high-performing teams.
• Masters Degree in Data Science, Statistics, Computer Science, Applied Mathematics, or another quantitative field; an advanced degree is preferred.
• Strong expertise in statistics, machine learning, and/or deep learning techniques, including one or more of the following analytical methodologies: net lift modeling, propensity modeling, pricing, forecasting.
• Proficiency in Python, PySpark, and SQL.
• Prior experience with cloud platforms such as Databricks, Azure, or AWS.
• Experience with data visualization tools and techniques.
• Proven track record of managing data science projects from concept to implementation, delivering impactful business outcomes.
• Excellent communication and interpersonal skills, with the ability to engage effectively with technical and non-technical stakeholders.
• Strong business consulting skills; ability to evaluate the big picture and solve strategic business problems.
• Demonstrated ability to lead, mentor, develop, and evaluate high-performing talent.

Company Vehicle: Upon successful completion of a motor vehicle report review, you will be eligible to participate in a company vehicle evaluation program, through which you will be assigned a General Motors vehicle to drive and evaluate. Note: program participants are required to purchase/lease a qualifying GM vehicle every four years unless one of a limited number of exceptions applies.

Compensation:

• The expected base compensation for this role is: $160,200- $258,700. Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.)

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