Jr Product Marketing Specialist - Graphic Design

RESPONSIBILITIES:
Kforce is partnering with a client in Irving, TX, to hire a full-time, on-site Junior Product Marketing Specialist. This role is responsible for graphic design, developing and executing marketing strategies that promote products, enhance brand awareness, and drive sales. The ideal candidate will combine technical product knowledge with creative design skills to produce compelling marketing materials, digital content, and sales collateral.

Key Responsibilities:
* Develop and execute product marketing strategies to drive awareness and sales of products
* Sales Support & Customer Engagement
* Create sales collateral, presentations, and product data sheets to support the sales team
* Design visually compelling marketing materials, including brochures, catalogs, social media graphics, and advertisements
* Conduct market research to identify industry trends, customer needs, and competitor strategies
* Collaborate with the sales and product development teams to create positioning and messaging that differentiates our products
* Manage product launches, including marketing campaigns, promotional activities, and sales enablement tools

Graphic Design & Branding:
* Ensure brand consistency across all marketing assets and communications
* Create engaging visual content for digital platforms, including website banners, email campaigns, and product presentations

Digital Marketing & Content Creation:
* Support social media campaigns with high-quality graphics and targeted messaging
* Assist in video production and editing for product demonstrations and promotional content
* Design and implement email marketing campaigns to nurture leads and drive conversions
* Assist in trade show planning, including booth design, promotional materials, and event branding
* Work closely with customers and internal teams to gather testimonials, case studies, and success stories

REQUIREMENTS:
* Bachelor's degree in Marketing, Graphic Design, Communications, or a related field
* 3+ years of experience in product marketing, graphic design, or a similar role
* Strong knowledge of Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro, etc.)
* Proficiency in digital marketing tools, including email marketing platforms, social media management, and website content management systems (CMS)
* Excellent written and verbal communication skills
* Strong project management skills with the ability to manage multiple projects simultaneously

Additional preferred skills:
* Experience in millwork, construction, or manufacturing industries is a plus
* Experience with CAD software or 3D rendering tools is a plus
* Familiarity with marketing automation platforms such as HubSpot, Mailchimp, or Salesforce
* Knowledge of photography and video production for marketing purposes

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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