Overview
Remote
On Site
Hybrid
BASED ON EXPERIENCE
Contract - Independent
Contract - W2
Contract - 12+ mo(s)
Skills
ANALYTICS MANAGER
SOFTWARE DEVELOPMENT
WEB ANALYTICS
WEB TRENDS
INTERPRETATION
AGILE
GOOGLE ANALYTICS
DIGITAL
MANAGING
EXCEL
USER EXPERIENCE
REPORTING
REPORTS
DATA SETS
OPTIMIZING
TESTING
BEST PRACTICE
Job Details
Optima Global Solutions Inc.is a valuable IT Services and Solution provider that customers, employees, and stakeholders feel proud to be associated with. Optima's Intelligent Automation Solutions leverage robotic process automation, intelligent data capture, and business process management best practices to streamline operations. Our IT Services practice provides organizations with highly personalized, comprehensive, U.S. based recruiting services supported by our internal onsite team of subject matter experts.
Currently, we are hiring for the following position;
Website Analytics Manager.
Our client, The NYC Office of Technology and Innovation is seeking a Website Analytics Manager. To ensure that NYC services are meeting the needs of New Yorkers, the NYC Digital Service is requesting a Site Analytics Specialist to design, implement and analyze site data for public-facing digital properties for the Office of Technology and Innovation. Projects may include work on City Jobs (part of Talent Portal), Department of Finance Redesign (Payments), MyCity and application and data integrations across various NYC digital properties.
SCOPE OF SERVICES:
The Website Analytics Manager will work with the NYC Digital Service team to understand analytics requirements, define tags to correctly capture data, oversee site analytics implementation and analyze resulting data for across more than 500 NYC digital properties. The Website Analytics Manager will be involved in agency stakeholder meetings, and present deliverables in team meetings.
TASKS:
1. Define best practice approaches for analyzing online user behavior, configuring web analytics technology, and for interpreting data
2. Determine objectives, methods and tools needed for iterative testing and optimization
3. Write analytics technical and functional requirements for public-facing digital properties
4. Create customized JavaScript or JSON code as needed for site analytics
5. Lead regular tagging audits, providing best practices, and troubleshooting to ensure accuracy
6. Provide site analytics technical expertise, estimates, and recommendations to the development lead and/or project manager
7. Communicate risks and issues in a clear and timely manner
8. Run regularly scheduled web analytics reports that contribute meaningful analysis and actionable insights to improve user experience
9. Conduct ad-hoc analysis and reporting for internal clients as requested
10. Create documentation such as data dictionaries and analytics requirements
MANDATORY SKILLS/EXPERIENCE:
(Note: Candidates who do not have the mandatory skills will not be considered).
1. 8 years reporting, and technical background Experience with Google Analytics (GA360, GA4), and Web tag managers (GTM, Tealium)
2. 4-5+ years' experience managing enterprise-class web analytics platforms (e.g., Google Analytics 360, GA4, Web Trends); expertise with web analytics platform migrations highly valuable
3. Proficiency developing custom reports, advanced segments, and complex goals, and the interpretation and presentation of findings
4. Intermediate Excel skills and an ability to integrate disparate data sets into clear, concise reports and insights
5. Strong communication skills to collaborate with leadership, experts and decision makers
6. Knowledge of agile ways of working and modern software development practices
DESIRABLE SKILLS/EXPERIENCE:
" At least 8 years of digital software development
" Passion for optimizing for best user experience using data and evidence
" Experience with A/B and multivariate testing techniques and best practice
Interested candidates, please apply online with a detailed resume and contact information.
Thank you.
Currently, we are hiring for the following position;
Website Analytics Manager.
Our client, The NYC Office of Technology and Innovation is seeking a Website Analytics Manager. To ensure that NYC services are meeting the needs of New Yorkers, the NYC Digital Service is requesting a Site Analytics Specialist to design, implement and analyze site data for public-facing digital properties for the Office of Technology and Innovation. Projects may include work on City Jobs (part of Talent Portal), Department of Finance Redesign (Payments), MyCity and application and data integrations across various NYC digital properties.
SCOPE OF SERVICES:
The Website Analytics Manager will work with the NYC Digital Service team to understand analytics requirements, define tags to correctly capture data, oversee site analytics implementation and analyze resulting data for across more than 500 NYC digital properties. The Website Analytics Manager will be involved in agency stakeholder meetings, and present deliverables in team meetings.
TASKS:
1. Define best practice approaches for analyzing online user behavior, configuring web analytics technology, and for interpreting data
2. Determine objectives, methods and tools needed for iterative testing and optimization
3. Write analytics technical and functional requirements for public-facing digital properties
4. Create customized JavaScript or JSON code as needed for site analytics
5. Lead regular tagging audits, providing best practices, and troubleshooting to ensure accuracy
6. Provide site analytics technical expertise, estimates, and recommendations to the development lead and/or project manager
7. Communicate risks and issues in a clear and timely manner
8. Run regularly scheduled web analytics reports that contribute meaningful analysis and actionable insights to improve user experience
9. Conduct ad-hoc analysis and reporting for internal clients as requested
10. Create documentation such as data dictionaries and analytics requirements
MANDATORY SKILLS/EXPERIENCE:
(Note: Candidates who do not have the mandatory skills will not be considered).
1. 8 years reporting, and technical background Experience with Google Analytics (GA360, GA4), and Web tag managers (GTM, Tealium)
2. 4-5+ years' experience managing enterprise-class web analytics platforms (e.g., Google Analytics 360, GA4, Web Trends); expertise with web analytics platform migrations highly valuable
3. Proficiency developing custom reports, advanced segments, and complex goals, and the interpretation and presentation of findings
4. Intermediate Excel skills and an ability to integrate disparate data sets into clear, concise reports and insights
5. Strong communication skills to collaborate with leadership, experts and decision makers
6. Knowledge of agile ways of working and modern software development practices
DESIRABLE SKILLS/EXPERIENCE:
" At least 8 years of digital software development
" Passion for optimizing for best user experience using data and evidence
" Experience with A/B and multivariate testing techniques and best practice
Interested candidates, please apply online with a detailed resume and contact information.
Thank you.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.