AEP Manager/Consultant

AEP Manager/Consultant
Workplace: Remote
Experience: 8- 14 Years

The role involves understanding the entire Mar-tech stack and how data flows across systems to enable a rich customer experience. You will work with teams to understand data flows across source systems and develop approaches to create a connected view. Collaborating closely with product, engineering, and data science teams across time zones, you will design scalable solutions for our clients. You will own and influence CXM insights and journey projects, continuously innovating, advising, and designing best practices for analyzing customer data and journeys. The candidate will develop new processes and points of view around customer insights and best practices to grow the CXM practice.

Minimum Requirements

Minimum of 5 years Customer insights, marketing analytics, digital, marketing operations in a banking & financial service, consulting industry, professional services or large-scale digital agency or business environment

Minimum of 2 years of implementation experience in Adobe Experience Platform,

Have the go-getter attitude and self-start ability to get into the weeds of data and emerge with solutions

Advantages

Experience in capturing customer data across various data sources & types and point of views on how to connect data across source systems in Retail Banking, Wealth Management

Experience leading marketing personalization projects in banking industry

Experience in Translate business requirements & customer strategies to actionable implementation plans

Experience in Marketing, Customer Journey Analytics, Customer Science, Customer Insights, and working in center of excellence teams

Adobe experience platform, Journey, Audience manager certifications

Passionate in helping companies transform into a customer centric organization leveraging data & technologies