Product Owner - AI Initiatives, Digital Experience

Software Guidance & Assistance, Inc., (SGA), is searching for a Product Owner - AI Initiatives, Digital Experience for a right to hire assignment with one of our premier Insurance services clients in Hartford, CT or San Antonio, TX.

Responsibilities :
Driving AI discovery, exploration, and execution across digital channels, with a focus on enhancing customer experience, operational efficiency, and competitive differentiation.

• AI Strategy & Execution
  • Lead the identification, prioritization, and execution of AI use cases across digital experience.
  • Evaluate and pilot AI tools and technologies, including those supporting UX, content, and personalization.
  • Develop scalable frameworks for AI implementation and governance.
• Customer Behavior & Market Intelligence
  • Analyze evolving customer behaviors and expectations in digital shopping and servicing.
  • Track search-related trends and their impact on digital engagement and conversion.
  • Conduct competitive research and intelligence to benchmark AI and digital strategies.
  • Translate insights into actionable recommendations for innovation and differentiation.
• AI Champion & Enablement
  • Serve as the internal AI Champion for the Digital Experience team.
  • Build and maintain a Test & Learn Library of AI experiments and outcomes.
  • Host regular knowledge-sharing sessions (e.g., "Lunch & Learns") to promote AI literacy and experimentation.
  • Investigate and recommend AI-powered UX tools (e.g., AI crawling for usability insights).
  • Define and document best practices for prompt engineering, user story refinement, and feature development.
  • Establish consistent "must-do" AI practices across the team.
• Thought Leadership & Governance
  • Develop a forward-looking AI Point of View (e.g., agentic experiences, future of websites).
  • Collaborate on the creation of AI guardrails, especially for conversational interfaces and chat experiences.
  • Ensure ethical, responsible, and privacy-conscious use of AI technologies.

Required Skills:

• 5+ years of experience in project management, digital strategy, or innovation roles.
• Strong understanding of AI/ML concepts, tools, and applications in digital experience.
• Proven ability to lead cross-functional initiatives and manage multiple priorities.
• Excellent communication, facilitation, and stakeholder management skills.
• Experience with customer journey mapping, UX research, or digital analytics.

Preferred Skills:

• PMP, Agile, or Scrum certification.
• Familiarity with tools like ChatGPT, Adobe Sensei, Salesforce Einstein, or similar.
• Background in digital marketing, product management, or customer experience design.

SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission: to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values: customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at .

SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company to request an accommodation or assistance regarding our policy.

#LI-VV1