Marketing Data Analytics

Overview

On Site
Full Time
Part Time
Accepts corp to corp applications
Contract - Independent
Contract - W2

Skills

SQL
pyspark
SFMC

Job Details

Cerebra Consulting Inc is a System Integrator and IT Services Solution provider with a focus on Big Data, Business Analytics, Cloud Solutions, Amazon Web Services, Salesforce, Oracle EBS, Peoplesoft, Hyperion, Oracle Configurator, Oracle CPQ, Oracle PLM and Custom Application Development. Utilizing solid business experience, industry-specific expertise, and proven methodologies, we consistently deliver measurable results for our customers. Cerebra has partnered with leading enterprise software companies and cloud providers such as Oracle, Salesforce, Amazon and able to leverage these partner relationships to deliver high-quality, end-to-end customer solutions that are targeted to the needs of each customer.

Position: Analyst - Loyalty & Marketing Data Analytics

Location: Chicago, IL

Duration: 12 Months with EXT

Visa: USC-EAD/-EAD = W2 Position.

1. Project Name: Supporting the Marketing Campaign Operations team

Top 3 skill sets required for Analyst - Loyalty Marketing Data Analytics III

  • 1. SQL
  • 2. PySpark
  • 3. SFMC

Job Description:

  • Our Marketing and Loyalty team is the strategic force behind Uniteds industry-leading brand and experience supporting revenue growth by turning customers into lifelong United flyers. Our marketing communications market research and brand teams drive travelers familiarity and engagement with the United brand.
  • To further this mission we are seeking a talented individual to join our Digital Marketing Operations team and support our campaign operations.
  • The Data Analyst will be responsible for collecting analyzing and interpreting data to provide actionable insights that support business decision-making.
  • This role involves building dashboards and reports across our marketing channels and collaborating closely with cross-functional teams.
  • It also involves managing and delivering audience data for marketing campaigns.

Responsibilities

  • Analyze marketing data to identify patterns and trends providing actionable insights to data and marketing teams
  • Develop and automate reports dashboards and visualizations to communicate insights to stakeholders
  • Build and manage data extensions and audience segments in Salesforce Marketing Cloud SFMC by writing SQL queries
  • Develop and optimize data standards processes and workflows including ad-hoc processes automated triggers and marketing data pipelines to improve operational efficiency and campaign execution

Qualifications

  • 3-5 years of experience in data analysis or a similar analytical role ideally within marketing or business analytics
  • Strong proficiency in SQL and PySpark
  • Strong experience in Amazon redshift and Databricks
  • Hands-on experience with Salesforce Marketing Cloud SFMC
  • Excellent analytical and problem-solving skills with the ability to identify meaningful patterns and insights from complex data
  • Strong communication skills with the ability to translate technical findings into clear actionable business recommendations


    Thanks & Regards

    Shaik Anwar | Sr. Technical Recruiter | Cerebra Consulting Inc

    270 Lancaster Ave STE D2, Malvern, PA 19355, Ext 175, Cell:

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    PARTNERS| Oracle | Amazon | Salesforce | Hortonworks | Cloudera | MapR

    AWARDS| Philadelphia 100 | INC5000 | CIO Top 10 Oracle Providers 2018

    "Whatever you do, work Heartily."

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