MarTech Integration Consultant

Overview

Remote
Hybrid
$75.00 - $90.00 per hour
Contract - W2

Skills

MarTech Integration Consultant

Job Details



MarTech Integration Consultant


Position Overview:


A leading Private Wealth organization is building a true B2B marketing function to better engage with Financial Advisors. The team is now scaling its marketing technology and automation capabilities to drive growth and brand visibility.


We are seeking a MarTech Integration Consultant to architect and implement a scalable, data-driven marketing technology ecosystem. This role will be instrumental in developing the strategy, integration architecture, and data flow roadmap that will power next-generation marketing efforts.



Key Responsibilities:



  • Architect and integrate enterprise marketing technologies including Salesforce Marketing Cloud, Marketo, Cvent, and the organization's website.

  • Design and implement a data strategy that ensures seamless flow of marketing and sales data across platforms to support automation and personalization at scale.

  • Collaborate with a lean, agile team including a Marketing Automation Specialist, Marketing Tech Associate, and Cvent Admin to align systems and processes.

  • Develop roadmaps for MarTech scalability, automation, and campaign execution.

  • Advise on best practices for B2B marketing in financial services, with a focus on advisor engagement and lead nurturing.

  • Support and mentor internal stakeholders, including the Director of Marketing Communications, in leveraging analytics and digital tools.



Must-Have Qualifications:



  • Proven B2B marketing experience in financial services, ideally with exposure to fintech or advisor-focused marketing.

  • Deep understanding of enterprise MarTech platforms (Salesforce Marketing Cloud, Marketo, Cvent, etc.) and how they integrate.

  • Strong grasp of marketing and sales data architecture, including CRM integration and data normalization.

  • Experience creating data flow strategies and technical roadmaps for marketing automation.

  • Ability to thrive in small, dynamic teams and work independently with minimal oversight.

  • Excellent communication and stakeholder management skills.



Preferred Experience:



  • Background in fintech startups or high-growth environments.

  • Hands-on experience with data visualization and analytics tools (e.g., Google Analytics, Power BI).

  • Familiarity with compliance and data privacy considerations in financial marketing.




About Korn Ferry


Korn Ferry unleashes potential in people, teams, and organizations. We work with our clients to design optimal organization structures, roles, and responsibilities. We help them hire the right people and advise them on how to reward and motivate their workforce while developing professionals as they navigate and advance their careers. To learn more, please visit Korn Ferry at ;/span>

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About Korn Ferry