Overview
Skills
Job Details
Job Title: Manager, Customer Data – MarTech Organization
Job at a Glance:
- Work Location: 100% Remote in the US
- Duration: Perm/Direct Hire
- Work Authorization Status: US Citizen or Green Card only
Job Summary: We are seeking a highly skilled Manager, Customer Data – MarTech Organization to lead our comprehensive data engineering efforts and deliver a unified view of existing customer data profiles and innovative prospect identification solutions. This strategic technical leadership role combines deep technical expertise with strategic thinking to architect, implement, and manage our Customer Data and Analytics platform. The successful candidate will have a strong background in data engineering, AI-powered customer profiling, and customer data management.
Key Responsibilities:
- Lead comprehensive data engineering efforts to maximize existing customer data profiles and deliver a unified view across all touchpoints.
- Develop innovative AI-powered prospect identification strategies leveraging first-party cookie data and behavioral analytics.
- Lead the technical architecture and implementation of our Customer Data and Analytics platform with an emphasis on existing profile optimization and prospect data acquisition.
- Create and deliver on the technology roadmap for the customer data and analytics platform, prioritizing existing data enhancement and AI-driven prospect solutions.
- Provide thought leadership for best practices in customer profile optimization, AI-powered prospect identification, and first-party data monetization strategies.
Required Experience:
- Bachelor's degree in Computer Science, Data Engineering, Information Systems, or a relevant field of study.
- 7+ years of professional experience, including project or program management with a focus on data-driven customer acquisition.
- Minimum 5 years of professional experience with customer data management, analytics platforms, and AI/ML implementations.
Technical Skills & Knowledge:
- Strong expertise in SQL, Python/R, data modeling, and advanced analytics techniques.
- Experience with AI-powered customer profiling, lookalike modeling, and predictive analytics.
- Proficiency with first-party cookie implementation, tag management systems, and behavioral tracking technologies.
Preferred Skills:
- Minimum 2 years of experience driving business case development for data monetization and AI-powered solutions, including quantitative and qualitative analysis.
- Minimum 3 years of hands-on experience with database design principles, modern ETL principles, BI/visualization tools, trends in Big integration with SaaS applications.
CEI delivers solutions that help our customers transform their businesses and achieve meaningful results as a trusted Data, and technology partner. From strategy and custom application development through application management, our technology and digital experience services are tailored to meet each unique need of our customers. Our staffing solutions bring specialized skills to complement our customers' workforce and project requirements. #INDCEI