Head of UX & Conversion Optimization

Overview

Remote
Depends on Experience
Full Time

Skills

Wireframe
User Experience
Marketing
Testing
SEO
Leadership
Google Analytics (GA4)
A/B Testing
Behavioral Analytics
Microsoft Clarity
Figma
Revenue growth
Business-to-business
Conversion rate
AB Tasty

Job Details

UX Designer #2522
Position Summary:
We re working with a high-growth product-led company that is focused on investing in optimizing the intersection between UX and conversion performance. This opportunity offers a unique opportunity to own and shape the user journey across high-impact areas of the company, including paid landing pages, site navigation, and core CTAs. The ideal candidate will lead data-driven testing efforts, translate behavioral insights into actionable hypotheses, and collaborate closely with paid media, design, and web strategy teams to launch quickly, iterate intelligently, and measure everything. This person will influence how conversion-focused UX is executed at scale, supported by a leadership team that values clarity, velocity, and results-oriented design.
Experience and Education:

  • 10+ years in UX with an emphasis on CRO or performance-driven design.
  • B2B SaaS, eCommerce, or marketing agency experience.
  • Hands-on experience designing and analyzing A/B tests.
  • Deep fluency in behavioral analytics and experimentation tools.
  • Previous collaboration with paid media, SEO, and web analytics teams.
  • Strong portfolio of UX work tied to measurable business outcomes.
  • Comfortable working across multiple teams.

Skills and Strengths:

  • UX Design
  • CRO Strategy
  • A/B Testing
  • Behavioral Analytics
  • GA4
  • Microsoft Clarity
  • Figma
  • Information Architecture
  • GTM
  • Heatmap Analysis
  • Session Replay Tools
  • Multivariate Testing
  • Personalization Strategy
  • Tableau
  • Segment
  • AB Tasty
  • Paid Landing Page Optimization
  • User Flow Mapping
  • Storytelling with Data
  • Performance Marketing Collaboration

Primary Job Responsibilities:

  • Lead UX testing and experimentation across revenue-driving landing pages.
  • Partner with CRO and paid media teams to design experiences that convert.
  • Use behavioral data (GA4, Clarity, heatmaps) to find friction and optimize flow.
  • Build and run A/B and multivariate tests with statistical rigor.
  • Translate test results into clear insights and next steps.
  • Support site-wide IA and navigation improvements.
  • Design mid- to high-fidelity wireframes aligned with UX intent.
  • Guide personalization and UX debt prioritization in web strategy roadmap.
  • Present UX recommendations and performance stories to leadership.
  • Collaborate daily with cross-functional peers in design, data, and media.
  • Support long-term initiatives like navigation redesign and personalization.
  • Ensure UX enhancements support both paid and organic traffic performance.
  • Influence component consistency through Figma and design systems.
  • Drive clarity and decision velocity across stakeholder teams.
  • Operate with curiosity, urgency, and humility.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

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