Senior Backend Software Engineer, Global E-commerce User Growth - Search Engine Optimization

Location :

San Jose

Employment Type :

Regular

Job Code :

A148209B

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Responsibilities

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. The growth engineering team owns the mission to drive the growth of TikTok Shop customers and revenues. You will work with a cross-functional team of engineers, data scientists, growth marketers, and product managers to design, implement, and optimize growth initiatives through a combination of product-led and data-driven growth strategies. We are looking for passionate and talented people to join us as we drive the future of e-commerce here at TikTok. - Design, build, and maintain scalable, high-performance systems and features that enhance organic traffic acquisition through SEO best practices - Collaborate with product managers, data scientists, and SEO specialists to implement strategies that improve crawlability, indexing, and search ranking for TikTok Shop web pages - Develop and optimize content generation, site architecture, and metadata structures to align with search engine algorithms and user search intent - Monitor and analyze site performance and SEO KPIs, identifying opportunities for technical improvements or automation - Build internal tools, services, and infrastructure to support ongoing SEO testing, data analysis, and deployment processes - Stay current on the latest SEO trends, search engine algorithm updates, and emerging technologies relevant to user acquisition - Ensure code quality and system reliability through rigorous testing, code reviews, and continuous integration/deployment practices

Qualifications

Minimum Qualifications - BS/MS degree in Computer Science or equivalent majors/experience - 5+ years of experience in backend software development, building scalable and reliable systems with 1+ years of technical leadership experience - Proficiency in backend programming languages such as Java, Python, Go, or Node.js - Experience with API design and development (REST, GraphQL) and microservices architecture - Understanding of technical SEO elements such as crawlability, URL structures, sitemaps, canonical tags, and HTTP headers - Familiarity with server-side rendering and content delivery strategies to optimize search engine indexing - Strong analytical and debugging skills, with the ability to monitor, log, and optimize system performance to support SEO initiatives Preferred Qualifications - 5+ years of user growth experience - Work experience with E-Commerce products, Monetization/Ads products, User Growth products (paid acquisition, incentives, lifecycle management, SEO/SEM, affiliate marketing, etc.), and data-driven growth strategies, preferably with track records in developing one or multiple relevant initiatives from 0 to 1 to 10 - Great to have hybrid cross-platform development experience - Excellent collaboration and communication skills; ability to work effectively with designers, product managers, data scientists, and frontend engineers in a cross-functional team - Experience with databases (SQL and NoSQL), caching systems (e.g., Redis, CDN), and cloud platforms (e.g., AWS, Google Cloud Platform)

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $194000 - $410000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at

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