Salesforce Marketing Cloud (SFMC) Architect - Newark, NJ (Onsite)

Overview

On Site
Depends on Experience
Accepts corp to corp applications
Contract - Independent
Contract - W2
Contract - 6 Month(s)
No Travel Required

Skills

salesforce
Architect
implementation
Marketing Cloud
SFMC
Email Studio
Automation Studio

Job Details

Role Title: SFMC Architect
Location: Newark, NJ (Onsite)

Duration: 6 Months

Job Overview:

We are looking for a strategic and hands-on Salesforce Marketing Cloud (SFMC) Architect with strong expertise in marketing automation within the financial services domain. The ideal candidate will have a blend of technical acumen, solution architecture experience, and business process insight to lead SFMC implementations that drive customer engagement and digital transformation.

Key Responsibilities:

  • Act as a strategic advisor and technical consultant to stakeholders, translating complex business requirements into scalable SFMC solutions.
  • Architect, configure, and manage multi-channel campaigns using Salesforce Marketing Cloud tools.
  • Design and document robust solution architectures that integrate with upstream/downstream systems.
  • Lead full-cycle SFMC implementations, including technical delivery, configuration, testing, deployment, and support.
  • Develop solutions involving Journeys, Triggers, Email Campaigns, Cloud Pages, and ETL/Integration workflows.
  • Guide client teams in best practices for audience segmentation, personalization, and automation.
  • Collaborate with cross-functional teams to ensure campaign data models and processes align with business goals.
  • Establish and promote SFMC best practices around scalability, performance optimization, and compliance.

Required Skills & Experience:

  • 10+ years of total IT experience, with 6+ years in Marketing Automation, particularly within the Financial Services sector.
  • Hands-on experience in at least 2 end-to-end Salesforce Marketing Cloud implementations.
  • Strong proficiency with key SFMC modules:
  • Journey Builder, Email Studio, Automation Studio, Contact Builder
  • Experience with Ad Studio, Social Studio, or Audience Studio is a plus.
  • Deep understanding of data modeling, campaign data orchestration, and ETL/integration patterns.
  • Experience integrating SFMC with external systems via REST/SOAP APIs or using Marketing Cloud Connect.
  • Demonstrated ability to architect custom marketing solutions and scalable data structures.
  • Excellent communication and stakeholder engagement skills-comfortable presenting technical solutions to non-technical audiences.

    • Preferred Qualifications:

    • Salesforce Certifications (e.g., Marketing Cloud Consultant, Marketing Cloud Developer)
    • Knowledge of compliance frameworks (e.g., GDPR, CAN-SPAM)
    • Exposure to Datorama, Interaction Studio, or CDP platforms is a bonus.
    • Familiarity with Agile methodologies and enterprise-level delivery frameworks.

    Best Regards,

    Chetna

    -D

    -Fax

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