Overview
On Site
USD 51.46 - 59.59 per hour
Contract - W2
Contract - Independent
Skills
SAP BASIS
Analytics
Customer Engagement
Return On Investment
Dashboard
Marketing Analytics
Google Analytics
Adobe Analytics
Management
Google AdWords
Customer Relationship Management (CRM)
Analytical Skill
Conflict Resolution
Problem Solving
Attention To Detail
Communication
Collaboration
Business Analytics
Innovation
Finance
Accounting
Marketing
Legal
Customer Support
Online Training
Artificial Intelligence
Insurance
.NET
Job Details
Description
We are looking for a skilled Marketing Analyst to join our team on a long-term contract basis. This role is based in New York, New York, and focuses on driving data-driven marketing strategies by leveraging analytics tools and insights. The ideal candidate will have a passion for uncovering trends, optimizing campaigns, and delivering impactful recommendations to enhance business outcomes.
Responsibilities:
Conduct in-depth analysis of marketing performance data using tools such as Google Analytics, Adobe Analytics, and other platforms.
Develop actionable insights to optimize marketing campaigns and improve customer engagement.
Manage and optimize Google AdWords campaigns to ensure maximum ROI.
Collaborate with cross-functional teams to align marketing strategies with business objectives.
Utilize CRM systems to analyze customer behavior and improve targeted marketing efforts.
Perform ad hoc analysis to address specific business questions and provide timely solutions.
Create detailed reports and dashboards to communicate findings to stakeholders.
Monitor industry trends to identify new opportunities for marketing innovation.
Support the implementation of marketing analytics processes and tools to enhance efficiency.
Requirements
Proven experience in marketing analytics, with proficiency in Google Analytics and Adobe Analytics.
Strong expertise in managing and optimizing Google AdWords campaigns.
Familiarity with CRM systems and their application in marketing strategies.
Ability to perform ad hoc analysis and present findings in a clear, actionable manner.
Excellent analytical and problem-solving skills, with attention to detail.
Strong communication skills for effective collaboration with stakeholders.
Knowledge of current marketing trends and tools.
Bachelor's degree in Marketing, Business, Analytics, or a related field preferred.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are looking for a skilled Marketing Analyst to join our team on a long-term contract basis. This role is based in New York, New York, and focuses on driving data-driven marketing strategies by leveraging analytics tools and insights. The ideal candidate will have a passion for uncovering trends, optimizing campaigns, and delivering impactful recommendations to enhance business outcomes.
Responsibilities:
Conduct in-depth analysis of marketing performance data using tools such as Google Analytics, Adobe Analytics, and other platforms.
Develop actionable insights to optimize marketing campaigns and improve customer engagement.
Manage and optimize Google AdWords campaigns to ensure maximum ROI.
Collaborate with cross-functional teams to align marketing strategies with business objectives.
Utilize CRM systems to analyze customer behavior and improve targeted marketing efforts.
Perform ad hoc analysis to address specific business questions and provide timely solutions.
Create detailed reports and dashboards to communicate findings to stakeholders.
Monitor industry trends to identify new opportunities for marketing innovation.
Support the implementation of marketing analytics processes and tools to enhance efficiency.
Requirements
Proven experience in marketing analytics, with proficiency in Google Analytics and Adobe Analytics.
Strong expertise in managing and optimizing Google AdWords campaigns.
Familiarity with CRM systems and their application in marketing strategies.
Ability to perform ad hoc analysis and present findings in a clear, actionable manner.
Excellent analytical and problem-solving skills, with attention to detail.
Strong communication skills for effective collaboration with stakeholders.
Knowledge of current marketing trends and tools.
Bachelor's degree in Marketing, Business, Analytics, or a related field preferred.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.