Email and Push Marketing Manager - Marketing Manager III

Overview

On Site
BASED ON EXPERIENCE
Contract - W2
Contract - Independent
Contract - 3+ mo(s)

Skills

EMAIL MARKETING
AB TESTING
AUDIENCE SEGMENTATION

Job Details

Email and Push Marketing Manager
Location: Seattle, WA (Onsite)
Contract Length: 3 months (W2)
Pay Rate: $55-$61/hour, depending on experience
Overtime: Up to 4 hours/week possible

Potential for Extension or Conversion

Russell Tobin & Associates is currently seeking an Email and Push Marketing Manager to support one of our clients, a leading global e-commerce and technology company. This role sits within the North America Stores (NAS) Marketing team and is responsible for developing and executing best-in-class email and push notification campaigns across various product categories and seasonal events.

Responsibilities:

  • Research audience behavior and identify key customer segments.
  • Design and implement annual email and push marketing strategies based on audience insights.
  • Define campaign goals and key performance indicators (KPIs).
  • Develop and manage both manual and semi-automated email and push campaigns.
  • Partner with cross-functional teams including creative, technical, and UX to coordinate campaign content.
  • Utilize audience segmentation tools to deliver personalized messaging.
  • Track and analyze campaign performance, including conversion rates and revenue impact.
  • Use insights to improve and set up new automated campaigns.
  • Collaborate with technical and UX teams to build testing roadmaps.
  • Create documentation for processes, A/B testing, and successful campaign promotions.

Required Skills:

  • Demonstrated experience designing and executing email and push marketing campaigns.
  • Strong background in audience analysis and segmentation strategies.
  • Ability to track, analyze, and report on campaign performance metrics.
  • Experience developing documentation and process roadmaps for marketing operations.
  • Familiarity with campaign automation tools and A/B testing methodologies.
  • Strong communication and cross-functional collaboration skills.

#RTA

Russell Tobin offers eligible employee s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

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