User Experience Writer/Specialist

Description

Digital Experience Specialist

6 month contract to hire position

Hybrid role with 3 days onsite, two days remote

Mid-level position with opportunity to convert to full time employment and professional growth

We are seeking a Digital Experience Specialist to optimize the user experience of member and employer digital portals through data-driven content strategy, UX best practices, and strong technical execution. This role blends UX writing, content design, and user research to transform complex information into intuitive, accessible digital experiences that measurably improve engagement, task completion, and satisfaction. This position partners closely with product, brand, analytics, compliance, and technology teams to ensure content is accurate, compliant, and user-first.

Key Responsibilities

Content Strategy & User-Centered Design

• Conduct content audits and user journey mapping to identify gaps, redundancies, and optimization opportunities
• Analyze user behavior data (heatmaps, click paths, session recordings) to inform content structure, placement, and format
• Apply information architecture principles to improve findability and align content to user mental models
• Design clear content hierarchies that prioritize user tasks and reduce cognitive load
• Help define when content should live within internal portals versus external or vendor sites

Technical Content Optimization

• Apply UX writing best practices including progressive disclosure, microcopy, contextual help, and clear calls to action
• Ensure content is mobile-responsive, performant, and compliant with WCAG 2.1 AA accessibility standards
• Apply SEO fundamentals to improve discoverability within portal environments

User Research & Testing

• Independently configure and run usability testing (e.g., UserTesting), analyze results, and present insights to stakeholders
• Translate qualitative and quantitative research into actionable content improvements
• Run A/B tests on content variations such as headlines, CTAs, and layouts
• Monitor analytics dashboards (Google Analytics, Hotjar, etc.) and make data-backed optimization recommendations

Content Development & Governance

• Review, edit, and maintain digital content that balances compliance requirements with user needs
• Translate complex information into plain language, scannable layouts, and visual hierarchies
• Create low-fidelity content prototypes prior to copy development
• Build scalable content templates and contribute to content design systems
• Perform content QA in development environments, including validation of dynamic and audience-specific content
• Manage annual content reviews, inventories, style guides, and version control

Cross-Functional Collaboration

• Partner with developers to ensure content and design work together seamlessly
• Collaborate with product managers and subject matter experts to align content with user needs and business goals
• Work with compliance and legal partners while advocating for user-first language
• Support marketing and analytics teams with content that drives engagement and measurable outcomes

Requirements

• 2-5 years of experience in UX writing, content design, or digital content strategy for customer-facing portals or applications
• Portfolio demonstrating strong UX writing methodology and problem-solving across unfamiliar domains
• Deep understanding of UX/CX principles including information architecture, user flows, and progressive disclosure
• Experience using web analytics tools to inform content decisions
• Hands-on experience working in a CMS environment (e.g., Sitecore, WordPress)
• Strong knowledge of accessibility standards (WCAG 2.1 AA) and inclusive design
• Excellent writing, editing, and visual communication skills focused on clarity and usability

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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