Partner Marketing Manager

Overview

Remote
On Site
$55 - $65 hourly
Contract - W2
Contract - Temp

Skills

SaaS
Acquisition
Demand Generation
Market Development
Go-To-Market Strategy
Customer Acquisition
Return On Investment
Investments
Business Model
Distribution
Sales
Marketing
Artificial Intelligence
Messaging

Job Details

RESPONSIBILITIES:
Kforce client is looking for a Partner Marketing Manager in San Francisco, CA.

Summary:
We are looking for an experienced, creative, results-oriented marketer to join the Global Partner Marketing team. The Marketing Manager will work directly with some strategic SaaS platform partners to understand joint users, build joint marketing plans, execute co-marketing campaigns to drive customer acquisition and activation, and ultimately help partners grow their business.

Duties/Day to Day Overview:
* Define annual joint marketing strategies, objectives, and measures of success with a portfolio of our top SaaS platform partners
* Build joint messaging and produce bespoke co-marketing activations with your portfolio of partners
* Execute co-marketing plans and activities (e.g., joint email campaigns, co-branded webinars, etc.) with your partners to drive scaled acquisition of new users and product upsell through partners, and create sales pipeline with and through partners
* Integrate your partners into campaigns by collaborating with cross-functional marketing teams such as Campaign Marketing, Regional Marketing, and Demand Generation
* Administer and optimize market development funds with each partner to drive ROI
* Track and measure performance of co-marketing activities and share learnings with the rest of the team to identify the most impactful levers to drive customer acquisition and activation through platform partners

REQUIREMENTS:
* 6-10 years of relevant B2B marketing experience
* Experience working closely with go-to-market partners to build joint marketing plans and execute marketing programs and campaigns that drive new customer acquisition and pipeline generation outcomes
* Experience shaping joint messaging and creating content with partners
* Demonstrated experience in measuring and improving the ROI of marketing investments through an indirect business model leveraging partners
* Deep understanding of the user journey through a partner distribution channel and funnel, sales cycle and product lifecycle and their respective requirements on the partner marketing organization to drive attach and revenue

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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