Marketing Data Analyst - Only MN - No relocation applicants

Overview

On Site
Hybrid
Depends on Experience
Contract - W2

Skills

Marketing
Data Analysis
Advanced Excel
Vlookup
Hlookup
Pivot Table
Media or Advertising

Job Details

Job Title: Data Analyst Location: Richfield, MN - Hybrid

Duration: 6 Months++(Possible Extension)

Job Description: Tell us about your department:

Reporting and insights provides the data and dashboards that help marketers grow the Best Buy media network and ensure that our marketing partners receive the most relevant and actionable information before, during and after a marketing campaign.

Project Description:

The primary project for FY26 will be supporting our L9 (Manager) Agency role in curating and analyzing data through our various reporting and visualization tools.

Position Summary/Job Description:

  • Gather and analyze multiple large datasets to identify root causes of performance trends.
  • Provide insights and analysis to internal business partners to help craft sales proposals, develop data-driven media plans, optimize campaigns, and inform future campaign strategy.
  • Leverage critical thinking skills to scope analyses that address key business questions and inform actionable opportunities.

Skills Overview:

What are the top five skills and number of years of experience required to perform this job?

  • 1+ years of experience in an analytics/insights/measurement role, or other relevant experience.
  • Strong communication skills, written and verbal; with the ability to express complex ideas in a clear and concise manner to various audiences.
  • Strong attention to detail skills; ability to identify reporting abnormalities.
  • Advanced experience with Microsoft Office tools, specifically Excel (advanced formulas & pivot tables) and PowerPoint (data visualizations and storytelling).
  • Ability to work autonomously with sometimes vague and shifting directions.

What are some preferred/nice to have skills the manager is looking for?

  • Bachelor's Degree in a related field.
  • 2+ years media experience with a focus on advertising campaign analytics.
  • Experience with advanced analytic techniques/tools (ex: Tableau, SQL querying).
  • Experience with marketing measurement and analytics methods (e.g.: Media Mix Modeling, Multi-Touch Attribution, In-market Testing, etc.).
  • Understanding of ad serving platforms (such as Google Ad Manager, Campaign Manager, SA360, DV360) and how ad serving works across websites and apps.
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