Media and Social Marketing Manager

Media and Social Marketing Manager - Remote

Job Description:

• Contribute to the development and optimization of digital, social and traditional media strategies; and may develop moderately complex single-channel media strategies.
• Collaborates with the Media Team to translate business intelligence and internal client objectives prior to guiding media agencies.
• Socializes media recommendations (ie, explains rationale for media strategy and how it meets business objectives and adheres to media best practices).
• Ensures media plans are implemented correctly and in a timely manner.
• Applies foundational knowledge of social and digital marketing principles.

Requirements:

• 4 or more years of experience in a marketing, sales, advertising and/or communications function, to include at least 2 years of experience in one or more of the following areas: social marketing, digital marketing, website merchandising, search marketing, mobile marketing, or digital campaign management.
• Solid foundational knowledge of digital or social marketing industry and practices.
• Experience collaborating with key stakeholders.
• Proficient with MS Office, Word, Excel and PowerPoint.
• Proficient knowledge on impact of social marketing to an omni-channel experience.
• Bachelor s Degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.

Preferred:

• Experience in navigating and executing within search buying platforms (Google Ads, SA360 and Bing), social buying platforms (Meta, Snapchat, TikTok, etc.), and web analytics tools (Tableau, Adobe).
• Experience in Agile working environments.
• US military experience through military service or a military spouse/domestic partner.