Overview
Remote
On Site
USD 28.50 - 33.00 per hour
Full Time
Skills
SAP BASIS
Leadership
Team Building
Reporting
Performance Metrics
Collaboration
Sales
Management
Budget
Return On Investment
Business-to-business
FOCUS
Lead Generation
Demand Generation
Salesforce.com
Marketo
Digital Marketing
Social Media
Advertising
Content Creation
Graphics Design
Innovation
Finance
Accounting
Marketing
Legal
Customer Support
Online Training
Artificial Intelligence
Insurance
.NET
Job Details
Description
We are looking for a talented Digital Marketing Specialist to join our team on a contract-to-permanent basis. This role is ideal for someone who excels in a B2B marketing environment and has a proven history of executing successful lead generation and demand generation campaigns. While the position is primarily remote, occasional in-person meetings will be required in Minneapolis, Minnesota.
Responsibilities:
Develop and implement comprehensive digital marketing strategies to drive B2B lead generation and demand generation.
Manage and optimize campaigns across platforms such as Salesforce, Marketo, and Demandbase, utilizing account-based marketing techniques.
Create engaging digital content using tools like Canva to support advertising efforts on social media and display ad platforms.
Provide guidance and support to entry-level team members to ensure high-quality campaign execution and team development.
Monitor and report on key performance metrics, including pipeline growth, conversion rates, and overall campaign effectiveness.
Collaborate with cross-functional teams, including sales, to ensure marketing efforts align with business objectives.
Allocate and manage marketing budgets to maximize ROI and campaign efficiency.
Attend occasional in-person meetings to discuss strategy and performance updates.
Requirements
Minimum of 2 years of experience in B2B digital marketing, with a focus on lead generation and demand generation.
Proficiency in using marketing tools such as Salesforce, Marketo, and Demandbase.
Hands-on experience with digital advertising platforms, including social media and display advertising.
Strong skills in content creation using tools like Canva or similar graphic design software.
Demonstrated ability to deliver measurable results through well-executed marketing campaigns.
Familiarity with account-based marketing strategies and their implementation.
Ability to work effectively in a remote environment with periodic in-person meetings.
A collaborative, results-driven attitude with a commitment to team success.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are looking for a talented Digital Marketing Specialist to join our team on a contract-to-permanent basis. This role is ideal for someone who excels in a B2B marketing environment and has a proven history of executing successful lead generation and demand generation campaigns. While the position is primarily remote, occasional in-person meetings will be required in Minneapolis, Minnesota.
Responsibilities:
Develop and implement comprehensive digital marketing strategies to drive B2B lead generation and demand generation.
Manage and optimize campaigns across platforms such as Salesforce, Marketo, and Demandbase, utilizing account-based marketing techniques.
Create engaging digital content using tools like Canva to support advertising efforts on social media and display ad platforms.
Provide guidance and support to entry-level team members to ensure high-quality campaign execution and team development.
Monitor and report on key performance metrics, including pipeline growth, conversion rates, and overall campaign effectiveness.
Collaborate with cross-functional teams, including sales, to ensure marketing efforts align with business objectives.
Allocate and manage marketing budgets to maximize ROI and campaign efficiency.
Attend occasional in-person meetings to discuss strategy and performance updates.
Requirements
Minimum of 2 years of experience in B2B digital marketing, with a focus on lead generation and demand generation.
Proficiency in using marketing tools such as Salesforce, Marketo, and Demandbase.
Hands-on experience with digital advertising platforms, including social media and display advertising.
Strong skills in content creation using tools like Canva or similar graphic design software.
Demonstrated ability to deliver measurable results through well-executed marketing campaigns.
Familiarity with account-based marketing strategies and their implementation.
Ability to work effectively in a remote environment with periodic in-person meetings.
A collaborative, results-driven attitude with a commitment to team success.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.