Manager, Customer Data – Marketing Technology Organization

Overview

Remote
Depends on Experience
Contract - W2
Contract - 26 week(s)

Skills

Big Data
Data Engineering,AI,Customer Data Management,Analytics Platforms,AI/ML,SQL,Python,R,Data Modeling,Behavioral Analytics,First-party Cookie,Tag Management,Cloud ML/AI Services,Data Integration,Privacy Compliance

Job Details

Job Title: Manager, Customer Data – Marketing Technology Organization

Job Summary:
The Manager of Customer Data is a strategic technical leadership role within the Digital Technology organization at our client, responsible for leading data engineering efforts to deliver a unified view of customer data profiles and innovative AI-driven prospect identification solutions. This role combines deep technical expertise with strategic thinking to architect and manage the Customer Data and Analytics platform.

Key Responsibilities:
  • Lead comprehensive data engineering effort to maximize existing customer data profiles and deliver a unified view across all touchpoints
  • Develop innovative AI-powered prospect identification strategies leveraging first-party cookie data and behavioral analytics
  • Lead the technical architecture and implementation of the Customer Data and Analytics platform
  • Create and deliver on the technology roadmap for the customer data and analytics platform
  • Provide thought leadership for best practices in customer profile optimization and AI-powered prospect identification
Technical Skills & Knowledge:
  • Strong expertise in SQL, Python/R, data modeling, and advanced analytics techniques
  • Experience with AI-powered customer profiling, lookalike modeling, and predictive analytics
  • Proficiency with first-party cookie implementation, tag management systems, and behavioral tracking technologies
Required Qualifications:
  • Bachelor's degree in Computer Science, Data Engineering, Information Systems, or a relevant field of study
  • 7+ years of professional experience, including project or program management with a focus on data-driven customer acquisition
  • Minimum 5 years of professional experience with customer data management, analytics platforms, and AI/ML implementations
Preferred Qualifications:
  • Experience driving business case development for data monetization and AI-powered solutions
  • Hands-on experience with database design principles, modern ETL principles, BI/visualization tools, and integration with SaaS applications
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