Business Analyst Consumer & Media

Overview

On Site
USD 63-68
Contract - W2

Skills

Business Analyst
Consumer
Media

Job Details


Currently, we are looking for talented resources for one of our listed clients. If interested please reply to me with your updated resume or feel free to reach out to me for more details at

Hybrid role - 4 days Onsite and 1 day Remote

Job Description:

  • Client's Petcare is a leading consumer packaged goods (CPG) company specializing in high-quality pet food products and services.
  • We are committed to delivering exceptional value to consumers through innovative pet products.
  • We are currently seeking a Business Analyst to join our Data & Analytics Product Management team.

Position Overview:

  • As a Business Analyst, you will play a crucial role in analyzing consumer, pet and digital media data to support building better brand experiences for consumers and their pets.
  • You will collaborate closely with the Product Owner and key stakeholders across marketing, media and the commercial business teams to identify requirements for enhancing, testing and validating data products.
  • The ideal candidates will have a strong background in data analysis, experience in agile methodologies, and a passion for consumer behavioral data.
  • Contract duration: 12 months
  • Work schedule: 40 hours/week. Full-time onsite M-Th, remote on Fridays

Key Responsibilities:

  • Collect, examine and shape requirements definition across a broad base of stakeholders to ensure all needs are identified, conceptualized and documented.
  • Responsible for facilitation and harvesting of core business needs, enabling translation, visualization and development of high-quality data products.
  • Assist with refinement of a robust backlog of user stories through collaboration with Product Owner, Architects, Engineers, Developers and Business Partners.
  • Enhance end user satisfaction through continuous improvement of usability testing ensuring delivery to the end user's highest needs.
  • Participate in all agile ceremonies for the assigned product team.
  • Participate in weekly department meetings.

Qualifications:

  • Bachelor's degree in Business, Marketing, Data Analytics, or a related field.
  • 3+ years of experience as a Business Analyst, preferably in a consumer marketing or digital media environment.
  • Strong proficiency in analyzing consumer direct marketing data and digital media metrics across social, display, search, and influencer channels.
  • Proven experience with digital marketing channels, including campaign management, performance analysis, and optimization strategies.
  • Experience with agile methodologies and participation in agile teams.
  • Proficient in data visualization tools (e.g., Tableau, Power BI) and data analysis software (e.g., Excel, SQL).
  • Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders.
  • Strong problem-solving skills and attention to detail.

About us:

At our organization, we take our mission and values to heart! We are on a mission to offer more and better jobs all over the world! Our goal is to care for you while you care for our clients and get you paid the highest pay possible. All our associates working with us are expected to embrace our RACE values: R - Results Matter, A- Approachable, C - Care, and E - Emergency i.e. work with a sense of urgency.

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