Overview
Skills
Job Details
Position: Wordpress Architect
Location: Virginia Beach, VA - Onsite
We are looking for a WordPress Architect to lead the architecture and implementation of high-scale, performance-driven WordPress solutions across multiple brand websites. This role requires deep expertise in WordPress multisite architecture, Gutenberg block-based editing, caching/CDN strategies, and authoring workflows.
Key Responsibilities:
Architect and lead multisite WordPress platforms optimized for scalability, performance, and maintainability.
Design and implement a modular, reusable theme architecture to support multiple brands under a single multisite umbrella.
Define and optimize performance benchmarks including page load speed, Core Web Vitals, and server response time.
Collaborate with Cloudflare/DevOps teams to resolve cache invalidation issues (e.g., metadata not refreshing) and implement smart caching strategies.
Build and extend Gutenberg blocks to enable intuitive content creation and cross-site publishing.
Integrate WordPress with third-party systems (CRM, analytics, APIs, forms, personalization engines).
Drive the migration of legacy systems into a unified WordPress multisite or headless architecture.
Champion coding standards, CI/CD pipelines, security practices, and deployment workflows.
Work closely with UI/UX, SEO, and content teams to ensure brand consistency and editorial efficiency.
Requirements:
Expertise in PHP, WordPress Core, custom themes, and plugin development.
Strong experience with WordPress multisite and block editor (Gutenberg) customization.
Deep understanding of performance optimization: object caching, page caching, lazy loading, asset bundling.
Experience solving cache/CDN challenges (e.g., Cloudflare) and implementing cache-busting strategies.
Familiarity with REST APIs, GraphQL, and headless WordPress (e.g., Next.js, Gatsby).
Knowledge of hosting platforms like WP Engine, Kinsta, or AWS/CloudFront.
Comfortable working with CI/CD pipelines, Git workflows, and deployment automation.
Excellent communication and stakeholder collaboration skills.
Nice to Have:
Experience with Contentful, Strapi, or transitioning from WordPress to headless CMS.
Familiarity with accessibility (WCAG) and SEO best practices at scale.
Experience supporting multi-language or geo-targeted content across regions or brands.