Intermediate Web Specialist

Job Description:

Responsibilities:

• Work closely with communications advisors and business partners to plan, create, edit, and publish external-facing web content, ensuring information is clear and easy to understand.
• Ensure web content is consistent with Ontario Candidatealth's web governance standards and guidelines, follows best practices, and is compliant with AODA and other relevant legislation.
• Review, copyedit, and proofread web content.
• Champion clear writing, making information easier to understand and use.
• Monitor and analyze the performance of website content and provide insights to optimize future content.
• Liaise with the French Language Services Coordinator to ensure content is translated and posted on all websites as required.
• Liaise with legal counsel with respect to AODA and other relevant legislation compliance, issues, and exceptions.
• Reviewing, tracking, and reporting on AODA compliance of documents posted to Ontario Candidatealth websites.
• Support the content team's operational activities, including but not limited to creating copy decks, tracking documents and reports, organizing website assets, and assisting with content workflow processes.

• Completion of a bachelor's degree in XX, Journalism, Technical Writing, or a related discipline.
• Experience writing and editing web content within the field of healthcare or for the public sector.
• Knowledge of best practices for digital content and plain language writing.
• Skilled at translating complex or technical content into clear, purposeful web content that highlights key information and meets both user needs and content objectives.
• Experience evaluating, auditing, and analyzing content to identify potential opportunities to streamline content and identify areas for potential improvement.
• Experience with AODA requirements, WCAG, and best practices for ensuring accessible web content.
• Experience creating analytics reports to measure website and content performance.
• Experience with Adobe Analytics and Google Analytics.
• Experience with Adobe Experience Candidateager is an asset.
• Strong project management, time management, organizational, interpersonal, and problem-solving skills.
• Excellent verbal and written communication skills, presentation skills, and interpersonal skills.
• Ability to manage multiple projects and work effectively within a cross-departmental team.
• Strong interpersonal skills, including confidence to interact with stakeholders at all levels.
• Ability to deal with multiple priorities and meet deadlines.
• Knowledge of SEO best practices for digital content is an asset.
• Understanding of human-centered design and user experience testing is an asset.

• Minimum 3-5 years of experience writing and editing web content within the field of healthcare or for the public sector.: 20 Points
• DemonstXXd experience editing digital content for websites following best practices, including use of plain language, structure for web readability, and user-focused writing.: 20 Points
• Experience evaluating, auditing, and analyzing content to identify potential opportunities to streamline content and identify areas for potential improvement.: 10 Points
• Knowledge and experience with AODA requirements, WCAG, and best practices for writing accessible content: 10 Points
• Ability to work with cross-functional teams (e.g., designers, developers, SMEs). Includes clarity in written communication and giving/receiving feedback: 10 Points
• Experience creating analytics reports to measure website performance and geneXX insights using Google Analytics and/or Adobe Analytics: 10 Points
• Experience with Adobe Experience Candidateager and Drupal content management systems.: 10 Points
• Total Evaluation Capabilities Criteria: 100 Points

• Creation, review, and editing of web content in collaboration with business partners.
• Providing web content reviews and feedback.
• Creation of analytics reports on web content and performance.
• Support processes to ensure accessible content and AODA compliance.
• Support the content team's operational activities and workflows.

• Some of this might occur at the end of the engagement, but will also be shared as information is obtained/consolidated. Key deliverables will be shared with the team.
• The candidate must provide all related documentation as part of the Knowledge Transfer Protocol.
• Documents will be reviewed by the appropriate leads and signed off by the manager/director.
• The candidate will work collaboratively with the Ontario Candidatealth team throughout the assignment and ensure key deliverables, milestones, and documentation are shared.
• A walkthrough of any demos, development, etc., will be required before the end of the engagement.