Marketing Specialist

  • San Jose, CA
  • Posted 1 day ago | Updated 2 hours ago

Overview

On Site
$40,000 - $55,000
Full Time
No Travel Required

Skills

Marketing
Sales
inside sales
lead generation

Job Details

  • Job Description Summary
    As a Lead Generator in the Marketing-Sales Enablement Group, you will play a crucial role in identifying, qualifying, and nurturing new business opportunities for Jade Global. You ll support the marketing team by researching target accounts, initiating contact with potential clients through social, emails, calls and texts in order to set up qualified meetings to fuel the sales pipeline.You will also be owning Jade website chat, setting up meetings during events, generating opportunities out of event lead scans, and inbound lead qualification.
  • Job Description

    Key Responsibilities:

    • Research and identify potential leads through databases, LinkedIn, industry events, and inbound inquiries.

    • Execute targeted outbound campaigns (email, phone, social) to engage prospects and ABM campaigns for existing account expansion.

    • Qualify leads based on predefined criteria such as business need, budget, timeline, and decision-making authority.

    • Schedule meetings between qualified prospects and Jade Global s sales and service lines..

    • Collaborate with marketing to align messaging and optimize lead nurturing strategies.

    • Maintain and update lead data in CRM systems (e.g., Salesforce).

    • Track and report on KPIs like lead conversion rate, engagement metrics, and pipeline growth.

    • Stay informed on industry trends, Jade Global s services, and competitors to effectively position offerings

    Required Skills & Qualifications:

    • Bachelor s degree in Business, Marketing, or related field.

    • Min 1 year of experience in B2B IT/Tech lead generation, inside sales, or business development preferably for US target audience. Clear understanding customer personas and tech audience pain points.

    • Excellent communication skills both written and verbal in US English.

    • Self-motivated with a hunter mentality and ability to meet deadlines.

    • Familiarity with CRM tools (e.g., Salesforce), email tools (Hubspot or Salesforce Pardot), and lead gen platforms (e.g., ZoomInfo, LinkedIn Sales Navigator).

    • Advance understanding of B2B IT services, enterprise software, and digital transformation trends including ISV offerings by Oracle, Salesforce, ServiceNow.

    • Worked with globally distributed teams and comfortable working in flexible hours to cover US stakeholders and prospects

    Why Join Jade Global?

    • Work with an agile, innovation-driven team.

    • Access to leading technology partners like Oracle, Salesforce, ServiceNow, and Boomi.

    • Competitive benefits, career development, and a global work environment.

    Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Additional compensation may include benefits, discretionary bonuses, and equity.

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

About Jade Global