Product Marketing Manager

Overview

On Site
USD 100,000.00 - 125,000.00 per year
Full Time

Skills

Market Analysis
Messaging
Collaboration
Sales
Market Research
Business-to-business
Product Marketing
Financial Services
Go-To-Market Strategy
Communication
Content Development
Management
Salesforce.com
Digital Marketing
HubSpot
OTC
Brand
Problem Solving
Conflict Resolution
Relationship Building
Marketing

Job Details

Product Marketing Manager
Location: New York, Hybrid
Salary: $100K-$125K base + 10-15% bonus

A global leader in market infrastructure is seeking a strategic and self-driven Product Marketing Manager to join its growing U.S. team. This is a high-impact role focused on bringing OTC market data solutions to buy-side clients (asset managers, hedge funds, institutional investors).

Key Responsibilities:
  • Own go-to-market strategy and messaging for data products targeting buy-side clients
  • Plan and execute lead-generating campaigns across digital, content, and events
  • Collaborate with sales, product, and client success teams to develop compelling marketing assets
  • Manage company presence at industry events and webinars
  • Conduct market research to inform positioning and strategy
  • Act as a key voice in aligning commercial teams with marketing initiatives

Qualifications:
  • 5-7 years in B2B product marketing, ideally in financial services or data
  • Strong experience with lead gen, campaign execution, and GTM strategy
  • Excellent communication and content development skills
  • Proven ability to manage multiple projects and stakeholders
  • Familiarity with Salesforce and digital marketing tools (HubSpot a plus)

Preferred:
  • Deep understanding of buy-side audience and OTC markets
  • Experience driving brand awareness and demand in high-growth environments
  • Self-starter with strong problem-solving and relationship-building skills

Join a collaborative team shaping the U.S. marketing function from the ground up, with significant visibility and cross-functional impact.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.