Marketing Manager - Email Marketing

Overview

On Site
BASED ON EXPERIENCE
Contract - Independent
Contract - W2
Contract - 12+ mo(s)

Skills

EMAIL MARKETING
SALESFORCE MARKETING CLOUD
MARKETO
HTML

Job Details

Job Title: Marketing Manager - Email Marketing (Healthcare)
Location: Onsite in Seattle, WA
Pay Rate: $40-$49/hour depending on experience
Contract Length: 12-month W2 contract

About the Opportunity:
Join a fast-paced, healthcare-focused team within one of the world s leading tech companies, known for redefining customer experiences across industries. This growing division operates like a startup with direct access to leadership, high visibility, and a mission to transform how healthcare is delivered and accessed.

You ll lead high-impact email marketing campaigns across four distinct health-related business lines: virtual pharmacy, membership-based medical services, pay-per-visit options, and a health benefit connector. If you thrive in a dynamic, collaborative environment and enjoy driving measurable results, this is a fantastic opportunity.

Key Responsibilities:

  • Build and execute weekly email marketing campaigns from planning to deployment using Salesforce Marketing Cloud.
  • Develop HTML templates and campaign flows; manage campaign creation, testing, peer/manager reviews, and bar-raising QA processes.
  • Monitor and analyze KPIs such as open rates, CTR, conversions, and unsubscribes.
  • Optimize campaigns through A/B testing and ongoing data analysis.
  • Collaborate cross-functionally with managers and peers to align marketing strategies with business objectives.
  • Report performance insights and propose 3-5 tactical tests/experiments per cycle.
  • Ensure compliance with HIPAA, GDPR, CAN-SPAM, and data security standards.
  • Tools used: Salesforce Marketing Cloud, Asana, Quip, Knak (new platform training provided), and HTML/CSS for email builds.

Required Qualifications:

  • 2+ years of experience in email marketing or a related marketing function.
  • Experience with Salesforce Marketing Cloud (SFMC) or similar automation tools (Marketo, Pardot, HubSpot, etc.).
  • Working knowledge of HTML/CSS for email template customization.
  • Strong understanding of deliverability, CAN-SPAM/GDPR regulations, and email best practices.
  • Proficient in data reporting using Google Analytics or similar tools.
  • Detail-oriented and highly organized with the ability to manage multiple campaigns in a weekly cycle.
  • Comfortable working in fast-moving environments and shifting priorities.

Preferred Qualifications:

  • 3-4+ years of experience in email marketing.
  • Prior experience in the healthcare or medical industry.
  • Previous experience working in a startup or with a major tech company.
  • Familiarity with HIPAA compliance.

Team Culture & Work Style:

  • Small, agile team of 3 (and growing!)
  • Start-up energy with strong executive support
  • Highly collaborative but allows for autonomy and ownership
  • Weekly cycle: data reviews Monday-Tuesday, campaign builds Wednesday-Friday

Russell Tobin offers eligible employee s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

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