Marketing Consultant 5 (Only w2 candidates- Local to MA)

Title: Marketing Consultant 5 (Only w2 candidates- Local to MA)

Duration: 6+ Months

Location: Boston, MA

The Growth Consultant will:

• Own and drive digital marketing strategies to deliver results for our brand marketing, financial professionals, 3rd party distributors, institutional, and worksite teams.
  Build, communicate, and implement the testing agenda for your discrete digital activations.
  Support weekly and bi-weekly performance read outs, offering context and insights to improve campaign performance.
• Manage digital budgets, forecasts, and invoicing.
• Own relationships with platform partners, especially in paid social and programmatic.
• Secure budgets, plan media, set up, QA, execute, and report on campaigns. Including social, programmatic media, and content marketing.
• Identify new channel partners that align with business needs.

Skills: Minimum Qualifications:

• Bachelor's degree or 4+ years of equivalent work experience.
• 2+ years of experience in digital/growth marketing.
• 2+ years of experience with relevant tools, including web analytics, paid ads managers, social listening, social publishing, SEO tools, google ads, and tag management.
• 2+ year of experience running A/B and multivariate split tests.

Ideal qualifications:

• Agency experience a plus.
• Experience working cross-functionally driving results from within a matrixed organization.
• Ability to work on multiple projects simultaneously in a fast-paced dynamic environment.
• Passion for audience and audience experiences, with a demonstrated ability to utilize user research and data to drive actionable insights to inform marketing strategy.
• Excellent communication skills, with the ability to build collaborative partnerships with cross-functional teams.
• Advanced MS Office proficiency, particularly in MS Excel.
• Good analytical skills able to extrapolate information and apply to other areas.
• Ability to formalize and standardize process flows and quality control procedures.
• Strong organizational skills and attention to detail, including project management and prioritization.
• Ability to be resilient in the face of changing priorities.
• Experience with SQL, html, JavaScript, and photoshop a plus.

Education:

Bachelor's degree