Marketing Manager

Software Guidance & Assistance, Inc., (SGA), is searching for a Marketing Manager for a contract assignment with one of our premier SaaS clients. This role is hybrid in Chicago, IL.
We are seeking a highly organized and detail-oriented Marketing Manager to join our team. This hybrid role emphasizes providing data-driven insights, supporting marketing strategies, streamlining operational processes, and fostering cross-functional collaboration. The ideal candidate will be skilled in business intelligence tools, marketing operations, and cross-functional team communication, with a knack for creating impactful presentations and managing stakeholder updates effectively.

This role is ideal for a proactive professional who excels at leveraging data to drive insights, enhancing team communication, and supporting marketing strategies through innovative tools and techniques.

Responsibilities :

• Business Analysis:
  • Lead data collection, analysis, and presentations for initiatives.
  • Develop and share concise weekly reports to assist in selecting key accounts and campaign locations.
  • Create and refine RTB and GTM documentation to align and optimize marketing strategies.
  • Coordinate weekly calls with reporting stakeholders to ensure alignment and transparency.
  • Collaborate with cross-functional teams, including Integrated campaign teams, events COE, and Marketing Ops, to craft and execute marketing strategies and campaigns, and cross cloud teams as applicable.
  • Partner with COE to design scalable business reports, such as Event Engagement Pipelines and Automated Nomination Forms.
• Marketing Operations:
  • Maintain and update the public SharePoint with marketing programs, assets, and reports.
  • Create and distribute monthly newsletters to the ecosystem, featuring program updates, highlights, and recaps.
  • Manage CRM updates, including creating campaign IDs and overseeing lead submissions while optimizing the lead scoring process.
  • Ensure transparency in budget management by tracking and processing purchase orders across verticals.
  • Manage vendor relations, including creating purchase orders (POs), facilitating vendor registration, and maintaining system updates.
  • Follow up on event registrations and provide regular updates to stakeholders on progress and performance.
  • Support event management by tracking key metrics, such as attendance and engagement, and sharing findings with relevant teams.
• Cross-Collaboration & Communication:
  • Build strong working relationships across teams and functions to ensure seamless collaboration on key initiatives.
  • Provide regular updates to stakeholders through meetings, newsletters, and reports.
  • Lead the creation of visually compelling and impactful PowerPoint presentations to communicate data insights, strategies, and recommendations.
  • Foster effective communication by aligning team members on goals, timelines, and deliverables.

Required Skills :

• Bachelor's degree in business, Marketing, Data Analytics, or a related field.
• Proven experience in business analysis, marketing operations, or a similar role.
• Proficiency in Power BI, Microsoft Office Suite (Excel, PowerPoint, Word), and other data visualization tools.
• Strong analytical and problem-solving skills with attention to detail.
• Exceptional written and verbal communication skills.
• Experience with CRM systems and marketing automation tools.
• Familiarity with purchase order processes, vendor management, and workflow automation tools like Power Automate.
• Knowledge of Account-Based Marketing (ABM) strategies.
• Experience in creating scalable reports and dashboards.
• Strong organizational skills and the ability to manage multiple priorities.

SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission: to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values: customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at .

SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company to request an accommodation or assistance regarding our policy.