Overview
On Site
160k - 190k
Full Time
Skills
Startups
Finance
Veritas Cluster Server
Recruiting
Marketing Strategy
Acquisition
LinkedIn
Optimization
Content Strategy
Sales
Go-To-Market Strategy
Messaging
Dashboard
Management
SaaS
Media
SEO
Analytics
HubSpot
ADS
Google Analytics (GA4)
Marketing
Embedded Systems
Business-to-business
Artificial Intelligence
Collaboration
Job Details
About Us
We're a Series A fintech startup in downtown Boston revolutionizing how small and mid-sized businesses access and use capital. Our platform blends AI-powered decisioning with embedded financial tools, making it faster, smarter, and easier for SMBs to grow. Backed by top-tier VCs, we're entering our next phase of rapid growth-and we're hiring a Head of Growth Marketing to help lead the charge.
About the Role
As our first growth marketing leader, you'll own the full demand engine-from strategy to execution. You'll be responsible for building scalable, multi-channel campaigns that attract, convert, and retain new customers. This is a hands-on role where you'll balance high-level planning with roll-up-your-sleeves execution.
What You'll Do
We're a Series A fintech startup in downtown Boston revolutionizing how small and mid-sized businesses access and use capital. Our platform blends AI-powered decisioning with embedded financial tools, making it faster, smarter, and easier for SMBs to grow. Backed by top-tier VCs, we're entering our next phase of rapid growth-and we're hiring a Head of Growth Marketing to help lead the charge.
About the Role
As our first growth marketing leader, you'll own the full demand engine-from strategy to execution. You'll be responsible for building scalable, multi-channel campaigns that attract, convert, and retain new customers. This is a hands-on role where you'll balance high-level planning with roll-up-your-sleeves execution.
What You'll Do
- Own and drive full-funnel marketing strategy across paid, organic, lifecycle, and product-led growth
- Build and manage acquisition campaigns across Google, LinkedIn, Meta, programmatic, etc.
- Lead website, landing page, and funnel optimization (SEO, CRO, content strategy)
- Run rapid A/B tests to improve CAC, LTV, activation, and conversion rates
- Collaborate with product and sales on go-to-market campaigns and messaging
- Own analytics, attribution, and marketing performance dashboards
- Build the marketing stack and manage relationships with contractors or agencies
- Lay the foundation for building a high-performing team post-Series B
- 6+ years of growth marketing experience, ideally in fintech, SaaS, or AI
- Proven track record of acquiring and activating customers through digital and PLG channels
- Expert-level understanding of paid media, SEO, and analytics
- Hands-on experience with tools like HubSpot, Google Ads, GA4, Webflow, Segment, etc.
- Comfortable working in a fast-paced, resource-constrained environment
- Strategic thinker and executor with a bias for action
- Bonus: Experience marketing to SMBs or working in embedded fintech / B2B2C models
- Work at the intersection of fintech and AI-two of the most disruptive sectors today
- Have a real impact on company direction and growth trajectory
- Collaborate with a smart, mission-driven team in the heart of Boston
- Competitive compensation, early-stage equity, and great benefits
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