Overview
On Site
USD 160,000.00 - 180,000.00 per year
Full Time
Skills
Customer Acquisition
Reporting
Performance Metrics
KPI
Brand
Scanning Electron Microscope
Digital Marketing
Paid Search
Retail
Leadership
Management
Communication
Presentations
Web Analytics
SEO
Collaboration
Budget Management
SEM
Problem Solving
Conflict Resolution
Attention To Detail
Innovation
Finance
Accounting
Marketing
Legal
Customer Support
Online Training
Artificial Intelligence
Insurance
.NET
Job Details
Description
We are on the lookout for a Director of Search to join our team in the retail industry located in MILLWOOD, New York. As a Director of Search, you will take the reins of our SEO and SEM strategies, ensuring their effective implementation and operation. You will be tasked with managing customer acquisition KPIs, tracking and analyzing key performance metrics, and identifying potential areas for improvement.
Responsibilities:
Take charge of SEO and SEM strategy, ensuring its day-to-day operation aligns with our brand's objectives.
Design, manage, execute, and monitor initiatives within SEO and SEM channels to meet customer acquisition KPIs.
Track, analyze, and report on key performance metrics across SEO and SEM channels.
Identify areas of opportunity to improve KPIs across SEO and SEM channels.
Oversee call tracking programs and initiatives.
Manage our brand's local presence across platforms like Google My Business and Yelp.
Lead third-party SEO, SEM, and call tracking agency resources.
Collaborate with other marketing team members and departments to ensure unified and effective strategies.
Requirements
Possess solid knowledge and experience in SEO (Search Engine Optimization) practices.
Proven track record in managing Paid Search Campaigns.
Proficient in various digital marketing techniques including Paid Search.
Extensive experience in the retail industry.
Strong leadership skills to guide and manage a team.
Demonstrated ability to strategize and implement search engine marketing plans.
Excellent communication and presentation skills.
Ability to analyze and interpret complex data to make data-driven decisions.
Strong understanding of web analytics and the ability to derive actionable insights from it.
Proficient in using various SEO tools and software.
Demonstrated ability to collaborate with cross-functional teams.
Experience in budget management for search marketing campaigns.
Excellent problem-solving skills and a strong attention to detail.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are on the lookout for a Director of Search to join our team in the retail industry located in MILLWOOD, New York. As a Director of Search, you will take the reins of our SEO and SEM strategies, ensuring their effective implementation and operation. You will be tasked with managing customer acquisition KPIs, tracking and analyzing key performance metrics, and identifying potential areas for improvement.
Responsibilities:
Take charge of SEO and SEM strategy, ensuring its day-to-day operation aligns with our brand's objectives.
Design, manage, execute, and monitor initiatives within SEO and SEM channels to meet customer acquisition KPIs.
Track, analyze, and report on key performance metrics across SEO and SEM channels.
Identify areas of opportunity to improve KPIs across SEO and SEM channels.
Oversee call tracking programs and initiatives.
Manage our brand's local presence across platforms like Google My Business and Yelp.
Lead third-party SEO, SEM, and call tracking agency resources.
Collaborate with other marketing team members and departments to ensure unified and effective strategies.
Requirements
Possess solid knowledge and experience in SEO (Search Engine Optimization) practices.
Proven track record in managing Paid Search Campaigns.
Proficient in various digital marketing techniques including Paid Search.
Extensive experience in the retail industry.
Strong leadership skills to guide and manage a team.
Demonstrated ability to strategize and implement search engine marketing plans.
Excellent communication and presentation skills.
Ability to analyze and interpret complex data to make data-driven decisions.
Strong understanding of web analytics and the ability to derive actionable insights from it.
Proficient in using various SEO tools and software.
Demonstrated ability to collaborate with cross-functional teams.
Experience in budget management for search marketing campaigns.
Excellent problem-solving skills and a strong attention to detail.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.