Overview
Skills
Job Details
Job Title: Sr Data Analyst Location: Remote Duration: 6+ months W2 Contract Must have Must have clean room, Google Cloud Platform, and retail experience.
3 5 years in a data analytics, marketing analytics, or media measurement role, preferably in retail, CPG, or e-commerce.
Hands-on experience with Google Cloud Platform tools, especially BigQuery and Looker.
Proven experience using multiple data clean rooms, including:
LiveRamp Safe Haven
Amazon Marketing Cloud (AMC)
Facebook (Meta) Clean Room
Google Analytics Hub
Familiarity with The Trade Desk and Criteo campaign data, audience segmentation, and optimization practices.
Strong command of SQL; working knowledge of Python or R for analytics is a plus.
Expertise in marketing KPIs (CTR, CPA, ROAS, incrementality, etc.) and attribution methodologies (first-touch, last-touch, multi-touch).
Ability to communicate technical insights clearly to business and marketing stakeholder
Experience with consumer packaged goods (CPG), retail, or e-commerce marketing analytics.
Knowledge of media mix modeling, experimental design, and campaign lift studies.
Understanding of privacy-first analytics and secure data environments