Director, Brand Marketing

Overview

Remote
On Site
USD 160,000.00 - 180,000.00 per year
Full Time

Skills

Smart Order Routing
Earned Value Management
Trading
Collaboration
Messaging
Leadership
Roadmaps
Management
Mentorship
Social Media
Project Management
Marketing
User Experience
Brand
Cryptography
Innovation

Job Details

Brand Marketing Director
Remote (U.S. only) | Base + equity/tokens | Full-time

A high-growth, venture-backed DeFi infrastructure company is seeking a Brand Marketing Director to lead its strategic brand efforts. This company is a leader in smart order routing and multi-token swaps, operating across 15+ EVM chains and known for its innovation in intent-based trading.

This is a high-impact, hands-on role for someone who can own the brand narrative, collaborate closely with product leadership, and manage a junior social media marketer. The ideal candidate is a strategic thinker with a strong understanding of how product and brand intersect in the Web3 space. You'll be responsible for shaping the long-term brand vision, driving awareness, and ensuring consistent messaging across all channels.

What You'll Do
  • Define and evolve the company's brand identity and messaging
  • Partner with product and leadership to align brand with roadmap and user experience
  • Lead campaign strategy and execution across digital, content, and community channels
  • Manage and mentor a junior social media marketer
  • Build relationships with key ecosystem players, influencers, and partners
  • Operate autonomously with strong project management skills

What We're Looking For
  • 5-10+ years in brand marketing, ideally in crypto, fintech, or high-growth tech
  • Deep understanding of DeFi, Web3 UX, and the competitive landscape (e.g., 1inch, Matcha, Jupiter)
  • Proven ability to lead brand strategy and execute across multiple channels
  • Strong communicator with a passion for crypto innovation
  • U.S.-based; no visa sponsorship available

Compensation & Benefits
  • Base salary: $160K-$180K (up to $200K+ for exceptional candidates)
  • Equity and token options
  • Excellent health benefits (100% covered, low deductible)
  • Remote-first, fast-paced startup culture

Apply now! Process moves very quickly!
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