Digital Analyst (Part Time)

Overview

Remote
$40 - $45 per hour
Contract - W2

Skills

Digital Analytics
Data Analytics
Google Analytics
Google Tag Manager
Tableau

Job Details



Digital Analyst (Part Time)



Responsibilities:
Data Analysis & Reporting



  • Collaborate with business stakeholders to interpret data insights and inform strategic decisions.

  • Define and track annual KPIs critical to editorial and marketing success.

  • Lead quarterly deep dives and contribute to weekly editorial and publishing meetings.

  • Develop clear reports and dashboards using diverse data sources.

  • Deliver timely ad hoc analyses and educate internal users on data interpretation.

  • Maintain a centralized library of training materials and documentation.


Marketing Enablement (CDP)



  • Support marketing with audience segmentation and data enrichment strategies.

  • Help design customer lifecycle campaigns using integrated data platforms.

  • Build infrastructure to track and measure campaign and segment performance.

  • Analyze data to assess marketing KPIs across the customer journey.


Technology & Data Infrastructure



  • Implement and improve data tools and technologies for reporting and analysis.

  • Optimize data collection and storage processes for scalable insights.

  • Ensure accurate tagging and data integrity across digital platforms.


Other duties as assigned.
Qualifications:



  • Bachelor's degree or equivalent experience.

  • 3+ years in data analysis, digital analytics, marketing, or related fields.

  • Proficient with tools like Google Analytics, Adobe Analytics, Tableau, or Power BI.

  • Familiarity with JavaScript, HTML, SQL, and database tools (e.g., BigQuery) preferred.

  • Experience with A/B testing and site analytics tools (e.g., Optimizely, Quantum Metric) is a plus.

  • Background in scholarly/educational digital platforms preferred.

  • Strong communication, analytical, and multitasking skills.


Jim Halpin
Senior Unit Manager
LaSalle Network


LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.


LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets. LaSalle Network offers temporary Field Employees benefit plans including medical, dental and vision coverage. Family Medical Leave, Worker's compensation, Paid Leave and Sick Leave are also provided.


View a full list of our benefits here: ;/p>

LNPW

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