Digital Marketing Coordinator

Description

Robert Half's client, a respected law firm, is seeking a skilled and detail-oriented Digital Marketing Coordinator to join their marketing and business development team. This role supports a variety of digital initiatives, including website management, client alerts, social media content, podcasts, and email marketing. The ideal candidate has a strong understanding of digital best practices, exceptional organizational skills, and experience in a professional services environment. This position reports to the Senior Web and Digital Marketing Manager.

Key Responsibilities

• Maintain and update website content, including attorney biographies, practice descriptions, and matter highlights.
• Support routine content edits, page creation, and overall content governance.
• Manage the client alert process from formatting through final distribution.
• Track analytics and reporting for website traffic, social engagement, and podcast metrics, providing insight to stakeholders.
• Assist with SEO efforts to enhance visibility of web and blog content.
• Utilize project management tools to coordinate digital projects and ensure timely delivery.
• Clean up HTML and organize metadata for optimal site performance and user experience.
• Record, edit, and publish multimedia content such as podcasts and videos.
• Support firm blogs, microsites, and app content maintenance.
• Write requirement documentation for technical enhancements or content updates.
• Monitor website performance and troubleshoot issues like broken links or outdated material.
• Coordinate with third-party vendors and track time, deliverables, and updates.
• Manage social media content queues and visual assets using tools like Clearview Social.
• Execute email campaigns through the firm's email platform (e.g., Vuture), following brand and QA standards.

Requirements

Qualifications

Skills & Competencies:

• Proficiency in HTML, Microsoft Office Suite, Adobe Creative Suite, and social media platforms.
• Excellent communication, editing, and proofreading skills.
• Strong time management and prioritization abilities.
• Experience with analytics tools and SEO best practices.
• Knowledge of CMS and project management systems (e.g., Wrike).
• Collaborative, adaptable, and detail-oriented with the ability to learn new tools quickly.

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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