Sr. Consumer Insights Marketing Manager

Key job responsibilities
In this role, you will be responsible for the following:
* Lead design and execution of primary research studies to generate actionable insights and recommendations for stakeholder teams.
* Design interview guides/surveys, run interviews as necessary, analyze data and synthesize the findings.
* Apply sound research and business acumen to help the business not just solve complex questions but help it look around corners.
* Design scalable and nimble mechanisms that help scale research solutions, tools and processes.
* Build and manage relationships with internal stakeholders and external market research agency partners.

Basic qualifications
* 10+ years of professional non-internship marketing research experience
* Experience in ad research covering multiple countries.
* Experience in analytical software (e.g., Q, R, SPSS, SAS, STATA, Excel Pivot Tables).
* Bachelor s degree or advanced degree in business, marketing, statistics or related field.
Preferred qualifications
* Expertise in executing quantitative research methods (e.g. factor analysis, regression analysis, etc) & mixed method studies (e.g. segmentation).
* Master s degree or higher in business, marketing, statistics or related field.
* Exceptional written and oral communication abilities.
* Familiarity with business intelligence tools, and data modeling.
* Experience living and working in a foreign culture.
* Experience authoring research reports.
* Comfort with ambiguity.
* Ability to work on a diverse team or with a diverse range of coworkers.

Benefits Info
Pride Global offers eligible employee s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

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