Overview
On Site
Depends on Experience
Accepts corp to corp applications
Contract - Independent
Contract - W2
Skills
Braze Analyst
Braze
Platform Configuration
Platform
Configuration
Braze campaigns
Job Details
Job Title: Braze Analyst & Platform Configuration Specialist (Retail)
Location: Charlotte, NC | Full-Time | Onsite
About the Role: We re seeking a Braze Analyst & Platform Configuration Specialist to support our CRM and Marketing Tech team in delivering personalized, data-driven customer experiences. You ll help configure and manage the Braze platform, build campaigns, and ensure accurate data flows across our retail systems to enable smarter, omnichannel engagement.
Key Responsibilities:
- Build and manage Braze campaigns (Email, SMS, Push, In-App, Content Cards).
- Use Liquid, HTML, and basic JS for personalization.
- Configure Canvases, user attributes, custom events, and segments.
- Collaborate with Marketing and Data teams to ensure data accuracy and campaign success.
- Monitor Braze platform performance, troubleshoot issues, and suggest optimizations.
What You ll Bring:
- 2 4 years of Braze experience in CRM or campaign ops roles.
- Strong knowledge of campaign setup, segmentation, and personalization.
- Background in retail or eCommerce environments and familiarity with retail or eCommerce data flows.
- Working knowledge of HTML, Liquid, and basic SQL.
- Excellent collaboration and attention to detail.
Bonus:
- Braze Certification(s)
- Experience with Sales Force Marketing Cloud, or any loyalty platforms
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.