Overview
On Site
Depends on Experience
Contract - Independent
Contract - W2
Job Details
Join an innovative team as an Integrated Marketing Specialist where you'll drive impactful media campaigns and optimize digital assets. This remote position offers a dynamic environment for creative marketing professionals with a knack for digital media activation.
Responsibilities
- Manage and support campaign activation across paid, earned, and owned media channels.
- Collaborate with campaign teams and external agencies to enhance paid media efforts on platforms like Google and LinkedIn.
- Conduct research and oversee international third-party media buys, ensuring effective launch and optimization.
- Monitor and optimize campaigns in collaboration with integrated marketers and agencies.
- Develop tracking tags and provide training for campaign monitoring.
- Contribute to campaign optimization with data-driven insights and innovative testing techniques.
- Create and adjust digital ad assets using provided content.
Skills
- Strong communication and relationship management abilities.
- Self-motivated with excellent time management skills to meet deadlines.
- Proven expertise in digital media activation, particularly in Google paid search and LinkedIn campaigns.
- Analytical skills to evaluate media plans and agency outputs critically.
- Knowledge of pixels and tags for effective campaign tracking.
- Ability to work collaboratively with international teams and agencies.
Preferred Skills
- Experience in on-page SEO and SEM rush.
- Proficiency in multiple languages.
- Familiarity with tools like Claravine and Sprinklr.
At Horizontal, we are committed to fostering a diverse, equitable, and inclusive workplace where all individuals are valued and empowered to succeed.
Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.