Overview
On Site
$160,000 - $180,000
Full Time
Skills
Martech
Adobe Experience Manager
Marketo
Salesforce
B2B marketing
Job Details
Job Title: Senior Director of Marketing
Location: Bentonville, AR
Position Type: Full-Time
Requirements:
Summary: Client Business seeks a passionate Senior Director of Marketing to lead the US Marketing team and drive B2B growth. This leadership role will shape comprehensive marketing strategies, oversee brand, performance, product marketing, and sales enablement, and fuel membership expansion, while collaborating cross-functionally to position client Business as the top destination for organizational customers.
Qualifications & Experience:
- 15+ years of marketing experience, with 5+ years in B2B focusing on lead generation, pipeline building, and customer onboarding.
- Proven track record of leading and scaling high-performing marketing teams in dynamic environments.
- Strong strategic and operational skills to craft and execute multi-channel GTM (go-to-market) plans (site, CRM, paid media, social, sales enablement).
- Expertise in MarTech tools (e.g., Marketo, Salesforce, Adobe Experience Manager) for B2B marketing.
- Data-driven mindset with ability to define KPIs, analyze insights, and optimize performance.
- Strong executive presence to manage cross-functional stakeholders and advocate for B2B customers.
- Integrity, accountability, and a customer-first approach with a passion for driving results.
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