Business Analyst

Business Analyst

Dallas, TX

We're looking for a sharp and detail-oriented Business Analyst to play a pivotal role in the success of our strategic lead generation programs. This individual will be crucial in translating complex business needs into clear, actionable requirements and providing essential support for critical initiatives, particularly those involving our key retail and manufacturing partners. If you thrive on optimizing processes, bridging the gap between business and technology, and ensuring program success from inception to rollout, this role is for you.

Key Responsibilities:

• Business Requirements & Documentation:
  • Act as the primary owner for gathering, analyzing, and documenting comprehensive Business Requirements for new features and enhancements.
  • Translate high-level business objectives into detailed functional and non-functional requirements, user stories, and use cases.
  • Ensure all requirements are clear, concise, unambiguous, and testable.
  • Analyze and define requirements for receiving leads from diverse internal and external sources.
  • Specify logic for qualifying and enriching leads with necessary data points.
  • Develop requirements for mapping leads to appropriate contractors, including scenarios for specific contractor assignments.
• User Experience Enhancement:
  • Collaborate with UX/UI design teams to transform user experience discoveries and wireframes into detailed business requirements for implementation.
  • Conduct thorough Quality Assurance (QA) of enhancements and new features to ensure they meet defined requirements and user expectations.
  • Provide direct UI assistance and support when necessary, gathering feedback and informing future improvements.
• Market Rollout Support:
  • Provide critical assistance during pilot rollouts and subsequent phases of programs.
  • Assist in the development and review of training materials for program users and partners.
• Reporting & Program Readouts:
  • Support the creation of reporting frameworks and data requirements for program performance.
  • Assist in preparing data-driven readouts and presentations for program stakeholders, highlighting key metrics and insights.
• Cross-Functional Collaboration:
  • Work closely with product managers, project managers, engineering teams, quality assurance, and external partners to ensure successful project delivery.
  • Facilitate communication and understanding between technical and non-technical stakeholders.

Qualifications:

• Bachelor's degree in Business Administration, Information Systems, or a related field.
• 9+ years of experience as a Business Analyst, specifically focused on software development or digital product initiatives.
• Proven expertise in writing detailed and effective Business Requirements Documents (BRDs), user stories, and acceptance criteria.
• Strong analytical skills with the ability to collect, analyze, and interpret complex data and processes.
• Experience with lead management systems or CRM integrations is highly desirable.
• Familiarity with UX discovery processes and translating design concepts into technical requirements.
• Excellent verbal and written communication skills, with the ability to articulate technical concepts to non-technical audiences and vice-versa.
• Strong organizational skills and attention to detail.
• Ability to work independently and collaboratively in a fast-paced, agile environment.
• Proficiency with project management and documentation tools (e.g., Jira, Confluence, Microsoft Office Suite).

Bonus Points If You Have:

• Experience working with large retail organizations or manufacturer partnerships.
• Background in the home improvement, construction, or related service industries.
• Experience with data mapping and integration projects.
• Relevant certifications (e.g., CBAP, CCBA).